America’s Road To Fame - Chapter 461
Of course, quality comes at a price, that is, the price of HEYTEA’s drinks is much higher than that of street milk tea shops, but one is that it will continue to launch new products, and the other is drinks made with real ingredients. , it is easy to drink from the taste.
Now HEYTEA’s directly-operated stores have also begun to enter second-tier cities, but they are not in a hurry to expand too quickly.
According to the plan of Fu Xinjing, the CEO of HEYTEA, the HEYTEA company can be said to be expanding rapidly in the early stage, and it has opened all the first-tier and new first-tier cities in less than two years. Use these funds to practice internal skills, consolidate the raw material supply chain, and do a good job in the quality control of each branch and various monitoring systems.
Retracting the fist is for the next more powerful punch.
After completing these, HEYTEA will have a more solid foundation.
After all this time together, Yang Mi is still very new to Fu Xinjing’s ability, and also recognized her ideas. Therefore, after HEYTEA completed financing at the end of last year, it took half a year to make these improvements.
Of course, it does not mean that HEYTEA has not developed branches in the past six months, but it has slowed down compared to the previous speed.
In addition to entering second-tier cities for layout, HEYTEA has also started overseas development and has now opened overseas flagship stores in New York, Los Angeles and Atlanta.
In November last year, HEYTEA carried out a round of financing at a valuation of 25 billion Chinese dollars. After the financing, Yang Mi held 36% of the shares; Huaxia Future Capital held 27.9%; Liu Shishi Holds 12.15%; Tang Yan holds 7.65%; the management equity incentive pool holds 6.3%; Yunfeng Fund, Yida Investment and idg Capital and other institutions participating in the A round of financing hold 10% of the shares.
What Yang Mi is struggling with now is whether HEYTEA will raise another round of financing in the second half of this year or directly conduct an IPO, so he also took this opportunity to ask William Chen’s opinion.
In fact, HeyTea’s profit is very strong, and it’s not a lack of money. At present, the whole HeyTea company has more than 600 branches, and the average daily sales volume of a single store exceeds 1,200 cups of milk tea. The monthly sales volume is around 450 million Chinese yuan, which means that the pure profit of HEYTEA company exceeds 100 million Chinese yuan every month, and the cash flow is extremely abundant.
However, with the success of HEYTEA, there are also many competitors in the domestic milk tea beverage market. Among them, many are positioned from low-end to high-end. Therefore, after practicing “internal skills”, HEYTEA also needs to speed up its expansion and backlog the market space for those who follow the trend.
In addition to financing from the stock market, conducting IPO can greatly enhance the popularity and company image of HEYTEA. After all, whether it is a listed company or not is completely different in the eyes of ordinary people.
Therefore, according to Chen William’s opinion, in the second half of the year, we will continue to conduct another round of financing. At that time, we can not only introduce more institutions, increase the resources of HEYTEA, and then use these funds to carry out another round of expansion, and then carry out another round of expansion at the beginning of next year. IPO, as for whether it is A shares or Hong Kong shares, it needs to be considered at that time.
Now William Chen is single, so Yang Mi is with him. Although he will not deliberately appear in public and let reporters write scribbles, he does not need to avoid it as much as before.
And the more generous you are, the easier it will be to explain when you are exposed. As long as you don’t show affection in public, there is no problem with getting along in general.
Just like in the past few days, Yang Mi was also by his side when he was in contact with the Modu government.
If Yang Mi is still a star, then it would be inappropriate for Chen William to take her on such occasions, and it would always give people a sense of frivolity.
But her identity is different now. Not only does the HEYTEA company she founded make her an entrepreneur, but the many companies she owns invested by Wei Mi Investment also make her identity as an investor familiar to the public.
And whether it is HEYTEA, or HTG Club, Mihayou or even Station B invested by Weimi Investments, they are all companies headquartered in Magic Capital. Therefore, when William Chen was negotiating with the other party, Yang Mi accompanied him at the venue. On the other hand, no one feels weird.
What I talked to with Modu was about Tesla. Because of the current tight production situation of Tesla, there are plans to invest in another super factory for electric vehicles. The current alternative address is in Huaguo. Magic is one of them, and the other is near Germany in Europe.
Now Tesla’s main production base for electric vehicles is located in Fremont, California, which was part of General Motors from 1962 to 1982 before it became a Tesla factory.
Between 1984 and 2009, the plant was part of the New United Motor Manufacturing Company (nummi), which was founded by Toyota Motor Corporation. Later, Tesla acquired the factory and carried out a large-scale upgrade.
Just last month, the first production Tesla models rolled off the production line at the factory. It’s just that the output of the Fremont factory is still very tight, so Musk plans to expand the Fremont factory to twice the current size in the future, and choose a suitable place to build a new Tesla super factory for overseas markets. supply.
This time, the Tesla Gigafactory is different from the existing Fremont factory in the United States. It is only a factory for the production of complete vehicles. It is expected that the new factory will carry out battery production and automobile manufacturing at the same time, with a total investment of more than 7.5 billion US dollars. , which is equivalent to more than 50 billion Chinese coins~www.mtlnovel.com~ Therefore, Magic Capital attaches great importance to this news.
Once Tesla’s Gigafactory is located in Modu, it will become the largest investment by a foreign car company in China.
Not only that, compared to the investment of more than 50 billion Chinese dollars in this super factory, what Magic Capital values more is that Tesla’s super factory project can drive the entire upstream and downstream industrial chain of the new energy vehicle industry, so that Magic Capital has become the R&D and manufacturing center of new energy vehicles in China.
Therefore, for this project, they have been actively striving for it from the very beginning.
As the largest shareholder of Tesla, William Chen is also representing Tesla this time to conduct preliminary communication with Modu. After all, until now, Tesla has only reserved a few places for the new factory. As for the final decision, it also depends on the process and outcome of the negotiation.
Moreover, this matter itself cannot be determined in a short time. After the initial contact with the Magic City, both parties will naturally have their own considerations and requirements. Next, the Magic City will need to obtain a policy from China.
It is estimated that if there is a final result in the whole negotiation and negotiation, it will be considered fast in a year, and it may even be possible to negotiate for two or three years.