Hollywood Hunter - Chapter 1529: : Summary, the pattern has been set
The box office week from August 27th to September 2nd, which entered September, ended, and the North American summer vacation for 1999 basically came to an end.
As far as Daenerys Entertainment is concerned, this summer file is undoubtedly the three big two small five movies.
The first is three super blockbusters.
“Godzilla”, which started in the summer file, originally belonged to the “cannon fodder” that was taken out as a hedge against “Star Wars Episode: Phantom Threat.” However, the result was unexpected.
The film opened on June 11, and not only the box office directly broke 100 million yuan in the first week, the subsequent trend was also very stable.
With the closing of the summer vacation, this super blockbuster, which has been released for nearly three months, has also entered the final stage. There are only more than two hundred screens left, and the monthly income is less than 100,000 US dollars. The basic dust has been determined. The North American box office will probably fall at $313 million.
Overseas is still going on. However, because the main overseas ticket warehouses have basically been opened, the box office volume has been clear, about 470 million US dollars, which failed to reach the initial expectation of 500 million, but there is no dissatisfaction. place.
Therefore, the global box office of “Godzilla” is estimated to be 780 million U.S. dollars.
The production cost of the film is 120 million U.S. dollars, and the publicity investment is 30 million U.S. dollars, and the global 780 million is only in the stage of theatrical release. The annual profit scales of the lower-ranking companies among the seven largest Hollywood companies.
Because of the success of this movie, Daenerys Entertainment and Godzilla copyright owner Toho Co., Ltd. are already in close negotiations on the development of follow-up projects. Both parties have their own bargaining chips, which are quite see-saw.
Immediately afterwards, it was “Peerless Tribulation” directed by Michael Bay.
The film opened on July 2 and lasted for two months. It also entered the closing stage with a box office of less than $100,000 per week. “Peerless Tribulation” is more than half a month behind the schedule of “Godzilla”, and at the same time it began to close. It can also be seen that the film’s box office is relatively weak, and the total domestic box office is basically determined to be 228 million US dollars.
There is also no strong “Godzilla” overseas. At present, “Peerless Tribulation” is estimated to have an overseas box office of about 370 million US dollars, and a global box office of about 590 million.
Global 590 million, the total cost of production and publicity is 180 million, and the initial revenue of the “Peerless Tribulation” theater line is 80 million US dollars.
Of course, this achievement has nothing to do with failure, and it has reached Simon’s initial passing line. The only problem is that people are afraid of comparison, and films are also afraid of comparison.
Then there is the last of the three heavyweights, “The Matrix.”
As of September 2nd, the sixth week of its release, “The Matrix” still received an excellent box office of 19.15 million US dollars. In six weeks, the cumulative box office of this groundbreaking science fiction blockbuster has reached 267.12 million US dollars.
There is only a gap of 30 million yuan away from the 300 million threshold.
According to the current momentum of the film, it is not a problem for “The Matrix” to collect another US$50 million, and the total domestic box office will be around US$320 million, which is slightly higher than that of “Godzilla.”
Similarly, under the support of Daenerys Entertainment’s strong global distribution capabilities, the local area is eye-catching, and the overseas performance of “The Matrix” is not inferior. Although the distribution continues, the data accumulated so far shows that the overseas performance is at least not inferior. Will be worse than “Godzilla.”
Considering that the total production and distribution cost of “The Matrix” is only 110 million US dollars, which is less than the 120 million production cost of “Godzilla”, let alone “Peerless Tribulation”, the film’s estimated release stage profit will easily exceed 200 million. And, this time the profits will all belong to Daenerys, and there is no need to share it with Toho like “Godzilla”.
With the great success of the film, the sequel was directly brought to the table.
Unlike the pull of “Godzilla”, Daenerys has already signed an intentional agreement with the creator about the sequel as usual, so first of all, it can be determined that this sequel will be much lower, such as Keanu Reeves, who is the lead actor. Still get the maximum salary in the sequel, this time it was only 15 million instead of the previous 20 million.
Because the agreement was signed in advance, the sharing agreement will be lower. The upper limit of this time-space sharing is also 15%, but Reeves expects to get up to 10%, just like the previous Michael Bay of “Peerless Tribulation” instead of The previous 20/20 contract.
In addition, Simon will still adopt the production strategy of shooting two sequels back-to-back this time, which can also save budget to a certain extent.
Not only that, but Simon would not be like Warner, intervening indiscriminately in the first film, without confidence, and as a result, failed to realize the film’s full potential. After the success of the project, the two sequels were completely let go, and the Wachowski brothers were left alone. As a result, the follow-up word-of-mouth and box office collapsed.
Simon has always been willing to give film creators enough space, but at the same time, he has never allowed them to play too freely.
As for the scale, it is very simple. The final interpretation right belongs to Simon Westeros.
After the three heavyweights, there are two smaller films that still perform well at the box office.
The first is “Ghost Record 2”, the film was released on June 18th, because the performance of “Godzilla” the previous week was too sturdy, this film also created a small phenomenon-level pseudo-documentary film sequel. The opening performance will inevitably be affected, but the first week is still as high as 46.45 million. Compared with the total investment of only 25 million in production and publicity, the first week directly enters the profit cycle.
After all, it is a popcorn movie. There was “Godzilla” before, and “Peerless Tribulation” afterwards. The box office trend of the film was far lower than that of the first one. It was officially released in mid-August, and the final domestic box office was US$127 million. Entered the 100 million box office club.
In addition, the overseas market performance of the film is basically clear, about 150 million US dollars.
Calculated, the global gross box office of “Ghost Record 2” is 270 million, which is not as good as the 460 million of the first film, but it is also a big profit relative to the cost. Therefore, “Ghost Record 3” directly entered the development stage.
The second part is “Fight Club”.
In terms of cost, the production cost of 46 million US dollars is not a small film, but the announcement of this film is a classic, so that when many people were not optimistic about the commercial prospects of this film, it achieved a reverse. Attack.
The film opened on August 6, with 1,263 screens in the first week, and a total of 23.45 million U.S. dollars were sold in the museum.
Immediately, the next week’s screen was unchanged, the decline was well controlled at 17%, and another $19.46 million was collected.
In the third week, the number of screens doubled to 2,537 yuan, and the box office also achieved a 7% reversal. It does not seem to be much, but it was the first film that achieved a reversal in the non-screening stage in 1999. Received 20.82 million US dollars.
More recently, from August 27th to September 2nd in the fourth week, the film finally ushered in a relatively large 34% drop, and received another 13.74 million US dollars. It seems that the decline is accelerating, but the cumulative total box office of the film has reached 77.46 million US dollars, which is only a gap of more than 22 million.
With the current trend, it is enough to lie down easily.
Initially, even if it performed well in the first week, Daenerys’s New World Pictures team still lacked confidence, believing that the film’s local box office would probably only be between US$60 million and US$80 million, and there was obviously no expectation for breaking 100 million.
The reality is undoubtedly unexpected.
With the same excellent box office feedback in overseas markets that have already begun to be released, “Fight Club” has fully realized a perfect counterattack from the initial expected loss to the good profit in the theater stage.
Similarly, the film director David Fincher, who has declined two films in a row, not only ushered in his own turnaround, but even because of this excellent marketing operation, David Fincher has also been portrayed in a certain way. A movie **** that gathers the attention of fans.
Just like Nolan later.
When you mention David Fincher in the future, everyone can think of “Fight Club”. Even if some people have not even watched it, they will inevitably feel unclear and fierce, and then look forward to Fincher’s new film. This is actually a commercial guarantee. .
In addition to the three major and two minors, Simon is a little regretful that from May to August this summer, Daenerys Entertainment has launched a total of 13 movies, and the remaining 8 have no dark horses. From the current point of view, After all of them are down, the other eight movies are expected to generate 200 million U.S. dollars in the box office for Daenery Ribbon, with an average of less than 30 million per film. Combining overseas, excluding costs, it is actually not a loss.
Based on calculations, for all 13 films, it is estimated that the total box office contributed to Daenerys is exactly 1.3 billion US dollars.
On the other hand, from May 1st to August 31st, about 17 weeks, the North American film market won a total box office of 2.53 billion US dollars.
Although nearly half of Daenerys’ 13 films are still in theaters, similarly, the projects that belonged to Daenerys Entertainment before May have also entered the summer part. Therefore, the number of 1.3 billion is roughly not bad.
Obviously, it is still half the country.
Other Hollywood studios have gradually become numb to this, because anger is useless and other operations are useless. Everyone can only fight for the remaining market share while being forced to reduce production output to avoid more losses.
Let’s talk about Daenerys’s side. In addition, including “Fight Club”, starting from the American version of “Aihu” at the beginning of the year, to the later “American Pie 2”, as of September, 1999 has already won 7 A film with a box office exceeding 100 million.
As for other studios, except for a “Star Wars Prequel: The Phantom Threat”, this summer file, only one new film from Warner Bros. has achieved a box office of over 100 million. This is a completely butterfly movie called “Netherworld”. “Hunter”, a medieval classic vampire fantasy genre, is very similar to the subsequent box office fiasco “Van Helsing”. The starring role is Mel Gibson, who has been happily cooperating with Warner. The production cost is 75 million US dollars. , As of September 2nd, basically ending, the local box office is about 154 million U.S. dollars, and the world is expected to be in the early 300 million. Considering the cost, it’s a small profit.
Daenerys rode in the dust, and Warner reluctantly followed, coupled with the fact that through the prequel of Star Wars, the twentieth century Fox, who completed the merger of three at the same time and began to gather momentum, basically fits the Hollywood pattern expected by Simon. .