Hong Kong Stubborn - Chapter 125
Two heavyweight films are scheduled for the Spring Festival of the Oriental Snow Country Cinema Line.
After Stephen Chow personally established Playmate Film Company, Luo Junyan finally had a chance to get his film. In order to show the deep friendship between the brothers, the Oriental Snow Country Cinemas privately reduced the box office share occupied by the cinemas to 55%. Only Playmate Films can get an extra 5 points of box office share.
On January 21st, “The Great Journey to the West in January Light Treasure Box” premiered exclusively on the Oriental Snow Country Cinema Line, and the distribution rights of this film were also handed over to the Snow Knight Film Distribution Company.
Zhou Xingchi is very interesting. Many things are bored in his heart. Luo Junyan helped him many times, but never took advantage of him. This is worthy of Zhou Xingchi’s obsession with him.
On the same day, “Red Fan District” produced by Golden Harvest Entertainment premiered at Golden Harvest Cinemas. This film starring Long Ge, the whole process was filmed in the United States, and the production cost would have to be more than 100 million yuan. Small and medium film companies absolutely cannot afford Long Ge.
Jiahe Entertainment was successfully listed at the end of 1994. Taking advantage of the momentum of the fireworks blooming in the movie market, it made a good move, and the timing was quite precise. Although Jiahe has strong financial resources, it is also facing the ups and downs and unpredictable situation of the film market. If profits fall sharply in the first year of listing, then the stock price will be in jeopardy.
Also on the same day, “The World of Fortune” produced by Yonggao Film Company premiered at Xinbao Cinemas. This time, Yonggao invited Xu Guanwen to star in the movie at a high price, and also recruited a group of second-tier stars such as Huang Qiusheng, Ge Minhui, and Chen Jialing to participate in the performance.
“The King of Thieves” was released in advance on the Golden Princess Theatre line, which is basically a product to accompany the list.
The other independent theaters are no longer in alliances, and they have their own movies, and there are all kinds of messy movies. Every family dreams of selling tens of millions at the box office, but in fact they are all struggling towards the one-million-dollar box office.
After the release of “The Great Westward Journey: The Light Treasure Box in January”, the box office lags behind the “Red Fan District” a lot, making Luo Junyan quite depressed. Of course, “The World of Riches” is even more miserable, from a young lady to a maid, and from a maid to a groom.
On January 28, another heavyweight film was released in advance on the Oriental Snow Country Cinemas. The “Golden Jade Mansion” produced by the Oriental Film Company is still a warm light comedy in the market with the style of Huang Baiming.
The Spring Festival stalls are not arguable, otherwise the Jiahe Cinemas line will be the dominant one, and the box office of “Red Fan District” will be against the sky. Nowadays, even theaters have to pay attention to the trend. The audience is becoming more and more critical. They will no longer watch every new film as before. Once they are lost, they will be difficult to pull.
According to the information returned through the questionnaire survey, many viewers said that they could not understand this “A Chinese Journey to the West”, and felt that they had no beginning and end. After discussing with Zhou Xingchi, Hu Xin decided to release “The End of A Westward Journey to Cinderella” immediately, or to make the plot of the next and second chapters coherent, otherwise the box office of the second part would be even more worrying.
On February 4th, “A Westward Journey Ending Cinderella” was screened online at Oriental Snow Country Theater. Three major films were screened during the Spring Festival, but they still couldn’t stop “Red Fan District” from reaching the top.
Luo Junyan has to discuss with Brother Cheng again about casting a new film. Long Ge’s momentum this year is too strong. If another film is released at the end of the year or at the end of the year, then the Oriental Snow Country Cinema will be passive again. After all, the overall box office of the Xiangjiang film market will not increase but decrease, and it is increasingly unrealistic to expect to win by volume.
This year, the literary and artistic dramas with various gimmicks were beaten back to their original state. The action movie Luo Junyan didn’t want to film again, and the comedy could not find a script that suits the appetite of Xiangjiang audiences. There is no idea for Brother Cheng in a hurry. At most, he suggested that Luo Junyan should play a Hollywood movie.
Therefore, Luo Junyan could only contact Hu Xin, who had already gone to the United States, and asked her to finalize one or two as soon as possible to help the emergency. If Hollywood films break again, this year will be in trouble.
Hu Xin was also very depressed. A film “Shawshank’s Redemption” released in the United States at the end of last year was not bad at the box office, and the American film industry’s evaluation is quite high. As a result, Hu Xin offered 1 million U.S. dollars, but he was cut off by a Xiangjiang issuing company with a buyout price of 1.2 million U.S. dollars.
Hu Xin can only go to Fox to discuss the new film to be released. The risk of buying the new film is much higher, after all, it has not been tested by the market. There is an action movie “Die Hard Die Hard 3” that will be released in May. Fox also asks for US$1 million. Hu Xin said that US$880,000 had bought out the screening rights of the Xiangjiang Market.
Hu Xin went there earlier, otherwise he would not be able to buy the film afterwards. The distribution companies that saw ordinary films were driven by Xiangjiang to speculate them up to around US$1 million.
Even a French tertiary film “Showgirls” was bought by other companies for $750,000. The buyout fee plus the issuance and promotion costs are around 7 million Hong Kong dollars. In the Hong Kong market, you have to sell at least 18 million at the box office to return to the cost. How can there be such a lot of confidence?
After learning about the situation, Luo Junyan could only let Hu Xin return to Xiangjiang first, and it was meaningless to stay in the United States.
Fox definitely feels at a loss this time. Next time I guess I will dare to bid a film for 2 million US dollars and let you bargain up to 1.88 million US dollars. And I will say the last sentence, dear Luo, look at “to send” Dorjeli.
The film “The King of Thieves” screened in the Spring Festival stalls on the Golden Princess Theatre line was hurriedly released on January 26, and the box office was only 6.87 million Hong Kong dollars. But for this box office performance, other independent theaters are only envious, and all other films released are below one million box office.
During the Spring Festival, Fa Ge asked Luo Junyan to go out for a drink, during which he said that he had planned to go to Hollywood to develop. Luo Junyan always believes that Fa Ge is a person with inner wisdom. Perhaps he has also seen the hidden crisis in the Hong Kong film market. According to the current situation, a large number of theaters will be closed and closed in 1995.
Luo Junyan can only send his blessings and introduce him to his American friends. Hollywood is not so easy to entertain. All local American artists have to be selected from a thousand to come, let alone an artist with a Chinese face?
Since no progress can be made in film production, Luo Junyan’s strength under the “Yuan” is even greater.
During this period of time, he basically became the spokesperson of the “Yu Yuan”, often accompany drinking late into the night, making friendships and relationships with various male and female celebrities in the circle.
Luo Junyan used this hand suddenly, and Xu Dashao always despised the role of celebrities and valued the maintenance of wealthy customers. As a result, most of the celebrities were taken away, and the rich no longer came, and the business of “Canglang Pavilion” plummeted.
When Xu Dashao began to recruit celebrities again, Luo Junyan had asked Yang Dengkui to introduce Taiwanese celebrities, and launched the celebrity series of men’s sports and women’s sports meals. The rich are all fond of the new and tired of the old, and there is no reason to go to the “Canglang Pavilion” to drink boring wine again. In short, Luo Junyan’s accompany wine is not in vain. The business of the “Yu Yuan” is particularly prosperous this year.
On February 15th, “The World of Riches” and “Journey to the West: A Moonlight Treasure Box” were painted at the same sunset. Xinbao Cinemas only got 7.62 million Hong Kong dollars in box office, and “The Great Westward Journey in January Light Treasure Box” was only 25.09 million Hong Kong dollars. The box office of the two films was not as good as expected.
There is no impermeable wall in the world, and the Oriental Snow Country Cinemas offer a discount of 5 points to the box office of the Playmate Company. There are still a few insiders who inquire about the details.
Zeng Zhiwei was the first person in the circle to take the initiative to find sister army. He personally produced a new film “Doctor Rogue”, if he can also give him a 5% discount on the box office share, then he will hand the film to the Oriental Snow Country Cinema for screening, otherwise it will still be shown to the Xinbao Cinema.
Sister Army had long planned to reduce the box office share of theaters to win film sources. At that time, the filming was united and targeted. Now everyone is overwhelmed and can’t manage so much. The Snow Knight Distribution Company borrowed the light and easily won the agency distribution rights of “Doctor Rogue”.
“Doctor Hooligan” took over the file “Journey to the West in January Light Treasure Box” to be screened online at the Oriental Snow State Theater.
Sister Army’s accidental decision this time can be regarded as a crooked fight. No one would have imagined that the overall box office of the Xiangjiang film market will suddenly drop sharply this year. Cinemas want to make a profit unless they produce a few big-selling films themselves, or win these free people who are outside the cinema companies.
After the Spring Festival, Luo Shaotang got a serious illness and some minor heart problems. Luo Junyan and sister army were very nervous. They dared not let his father take care of their two daughters. They also refused to allow him to live alone anymore, and took them directly to Yangming Villa from the hospital.
All kinds of things outside the house made Luo Junyan feel very tired.
To meet the rich and celebrities for the business of “Yu Yuan”, although I have made a lot of money, I always feel that I have lost something in my life. But he can only let himself continue to move forward. Now the various companies under his umbrella are raising a lot of people.
This year Wang Xiaopang finally had time to let his film company produce “Tricky King”. He actually knew that the box office had a discount of 5 points. He can do it himself, but he still needs 45% of the box office share with Luo Junyan. Anyway, there is no shortage of theaters and schedules this year.
Luo Junyan discussed with Sister Army and Huang Baiming, and simply chose to forget it. Even “Jin Yu Man Tang” was changed to 45% of the box office share. But this news will not be officially released, let the entertainment circle pass it privately, the fictitious reality makes other theaters afraid to follow up easily.
But in fact, the policy of reducing the box office share of five-point theaters is tantamount to sounding the death knell for independent theaters. Now the independent theaters can only barely maintain, as long as the price war is together, no one will miss the loss-making business anymore.
It can be said that the decision of the Oriental Snow Country Cinemas line has advanced the process of reshuffling the Xiangjiang Film Market by at least two or three years, and it is difficult for large film companies to stand alone.
On March 1, “A Westward Journey Ending Cinderella” was finished, and the box office was worse than the first one, only 20.87 million Hong Kong dollars. The cost of filming these two films by Stephen Chow was as high as 60 million Hong Kong dollars. As a result, only 17 million Hong Kong dollars in the box office share was recovered in the local market. The Playmates Film Company may be a short-lived one.
On the contrary, “Full House of Gold and Jade” painted on the sunset of March 2 won the box office of 31.11 million Hong Kong dollars, and borrowed more than 5 points. The Oriental Film Company received 12.13 million Hong Kong dollars at a time, and it made a profit in the local market.
The Eastern Snow Country Cinemas’ reduction in the box office share of the cinemas is still quickly fermenting. Yongsheng Entertainment asked Xinbao Cinemas to also transfer profits to the production company, but was rejected by the Taiwanese capital behind Xinbao Cinemas.
So the new film “Letter to Dad” starring Jet Li and Anita Mui was handed over to Oriental Snow Country Cinemas for screening. This is the first time that Oriental Snow Country Cinemas has cooperated with Yongsheng in the past two years.
“Letter to Dad” took over the file “Golden Jade Mansion” to be released exclusively in the Oriental Snow Country Cinemas, and the attendance after the premiere was not ideal. However, at the same time the Xinbao Cinemas screened “Chinese Dragon” directed by the well-known Taiwanese director Zhu Yanping, and the attendance rate is even harder to watch.
And then Wang Xiaopang’s best partner film company and Yongsheng Entertainment jointly produced “The Secret Life of Cixi” was also signed to the Oriental Snow Country Cinemas. This film starring Liang Jiahui and Yau Shuzhen, is regarded as the opening of the three-level film that Wang Xiaopang first advocated.
Afterwards, Sambo Pictures also handed over the new film “Sky of Mong Kok” to the distribution agency of Snow White Knight. This gunfight movie starring Ren Dahua and Zhong Liti is the proud work of director Chen Musheng.
On March 12, “Chinese Dragon” was released ahead of schedule, and the Xinbao Cinemas line only sold 7.4 million Hong Kong dollars at the box office. However, Xinbao Cinemas still decided to hold on. Once the box office ratio of the cinemas is reduced, those independent cinemas that joined are likely to choose to withdraw. The profits are too small, and the cinemas are just dead in name.
On March 22, “Doctor Rogue” was finished, and the final box office was 16.83 million Hong Kong dollars. This result has made Zeng Zhiwei a lot of attention in the movie circle. This year’s box office of the new film has thought about 15 million Hong Kong dollars, but it is not easy.
In mid-to-late March, “The Secret Life of Empress Dowager” and “The Sky of Mong Kok” were released one after another. Although the box office situation is very ordinary, among the films released during this period, there are only two remaining films that can be screened for a period of time.
At the end of March, “Letter to Dad” was finished, and the final box office was 15.53 million Hong Kong dollars. So far, it can only be said to be good or bad. “Tricky King” was released, and the Oriental Snow Country Cinemas at least maintained the rhythm of the three films in the same period.
At the same time, “Red Fan District” was finally finished, and the final box office was 56.91 million Hong Kong dollars, and Long Ge once again shined.
This box office result has injected a shot into the Xiangjiang film circle. Under the sudden cold wave of the local film market, investors, production companies and independent theaters who are looking forward to recoupling their capital can continue to stick to it with their hopes, at least to wait and see for a while.
Since the beginning of this year, the hottest topic in the Hong Kong movie circle is going public, which is the best way to share risks.
HeungKong has not yet launched the Growth Enterprise Market, and the requirements for listing on the main board are very high. Large-scale film companies with strong background and strength can also buy shells to operate. Small and medium-sized film companies can only look forward to being acquired by listed companies, which can be regarded as a disguised listing.
If a film company wants to be acquired by a listed company, it must come up with some achievements in order to operate smoothly. As a result, the local movie market was cold, and new movies on the street kept breaking new records. On the contrary, more movies started shooting, and I would rather borrow money to bet on a chance to be listed.
The Hong Kong movie market is now more like a casino, which is full of irrational and crazy gamblers. The more money they lose, the more they are eager to make movies.