Hong Kong Stubborn - Chapter 132
In early June, Hu Xin returned to Xiangjiang from the United States. She spent another 4.7 million US dollars on this trip.
The Snow Knights distribution company was unable to receive business in Xiangjiang, forcing her to buy out the five titles of “The Devil-Earth Strikes Back”, “Mission Impossible”, “Tornado”, “Evaporation Secret Order”, and “Ark of Fighting” all at once. The copyright of the Hollywood movie.
Luo Junyan really had nothing to say to Hu Xin, this is no longer the rhythm of shopping. The total cost of distributing these five films is about 42 million Hong Kong dollars. Even if you use Yingqu.com to reduce promotional costs, it will cost at least 39 million. The risk is very high.
Hu Xin is tantamount to studing the issuing company’s 50 million Hong Kong dollars in liquidity. This time, if you don’t succeed, you will have to become a benevolent. If you run into two movies similar to “Shawshank Redemption”, Hu Xin can only honestly go back to Luo Junyan as an assistant, but dare not let her do so much money again.
These five films will be screened separately on Broadway Cinemas and Oriental Cinemas. Once the show period is not set, the attendance rate will fall below the drawing standard line, and they must be replaced. It was only at this time that Luo Junyan realized that someone who could become a thief and thief had a very good mental quality. Hu Xin should eat and drink, and could not see any anxiety.
The Xiangjiang Film Market has entered a summer vacation in June, and Luo Junyan does not plan to watch a movie this year. Instead, he really wants to know the current situation of Fa Ge. So far, he has not heard of Fa Ge receiving a film contract in Hollywood. It seems that it is not easy to open the door of Hollywood.
On June 14, “Frightening Change” was screened in Oriental Cinemas. After only a week in theaters, Wang Xiaopang found Luo Junyan, and he also wanted to put “Hundred Percent Feeling” on the Yingqu website to promote it.
He really didn’t expect the effect of online publicity to be so good, and his mind immediately changed. Although the attendance rate of “Frightening Change” cannot be said to be very popular, it is definitely not bad. You have to know that traditional publicity channels have not been launched at all, and people have to be admired.
Luo Junyan didn’t dare to confirm the effect of the website with a single film, and the films he invested in would not bet all on Yingqu.com. He agreed to put “Hundred Percent Feeling” on the website, but it only costs 200,000 Hong Kong dollars, but other publicity methods can’t be cut off, otherwise there will be nowhere to cry if you rush to the street.
After Wang Xiaopang left, Luo Junyan seemed to have some confidence in Yingqu.com. Wang Xiaopang, an old fried dough stick, could see the benefits. It is estimated that this can be done. Then he can’t be idle anymore, and help Brother Cong review the script, cast a few more and try again.
Good things come in pairs. On June 20th, “The Devil-Earth Strikes Back” was first screened in Broadway theaters. The attendance rate on the day of the premiere was overwhelming. There are already hot posts in the expert comment section of this film. Leave comments. There are so many users.
Luo Junyan sighed that Hu Xin’s life was really good, and she probably made her bet on the right this time. In fact, it can’t all be said to be luck, at least Hu Xin’s vision for choosing the film is very unique. There is no star or depth in her mind, only to see whether the commercial elements of the film can move her.
Sister Army finished dealing with the affairs at hand and began to discuss investment matters with Luo Junyan. Can’t just put the 22 billion yuan in that way, do you want to change it into US dollars? Where to invest? Invest in financial products or fixed assets?
Sister Army can actually make the decision for this kind of thing, but she will definitely respect Luo Junyan’s opinions. Men are similar to children, and the more they are not good at any aspect, don’t ignore his opinions in this aspect.
The Hong Kong property market and stock market are about to go up. Luo Junyan also knows so much about investment targets. So Luo Junyan went down to ask Cheng, apart from antiques, what is the safest investment right now?
Brother Cheng thought for a long time, except for antiques, now there is no safe. Although he knew in his heart that he would experience the Asian financial turmoil in 1998, and short-selling could make a lot of money, but Luo Junyan’s huge sums of money may have variables. Even if the financial crisis is delayed for a few months, he will be completely lost. Brother Cheng can’t bear the responsibility.
Even if it is an investment in antiques, there are no good opportunities now. Brother Cheng hasn’t bought it for a long time, not to mention all the fakes, and occasionally encounter one or two genuine products, and the asking price of one piece can clean up his dividends.
Luo Junyan decided to let it go for a while, or let his wife decide after a while. In fact, if conditions permit, he still wants to build a theater most in his heart. After there is no theater, he feels bottomless. Unfortunately, the threat is lurking beside him. He can’t leave too much industry in Xiangjiang.
On July 5, “Shocking Change” was finished, and the final box office result was 7.53 million Hong Kong dollars. The film relied entirely on the publicity of Yingqu. This achievement shocked the eyes of people in the circle and began to attach importance to this online company.
Director Qiu Litao can get 5% of the local box office of 380,000 Hong Kong dollars. As a production company, Snowman Century Entertainment has received 2.56 million Hong Kong dollars, excluding the cost of 1.6 million, and made nearly 1 million.
Because the producer can directly connect with Yingqu.com, Snow Knight is not responsible for publicity. This time, it received 450,000 Hong Kong dollars, and the net profit was less than 200,000.
Although I don’t make much money, it is of great significance. Many films that don’t make money can be invested. But Luo Junyan didn’t think of this first, and if he set a few examples, then Yingqu.com became popular, and it could choke others’ necks during the film promotion.
Luo Junyan immediately changed his strategy and completely changed the “Hundred Percent Feeling” co-produced with the best partner film company to Yingqu.com for publicity, and the extra publicity fee became an online lottery ticket. And let Wang Xiaopang take the main actors of the crew to do an interview show, and talk about anecdotes during the filming of “Hundred Percent Feeling”.
Luo Junyan does not know the heroine Zheng Xiuwen and the supporting actress Gigi Leung. They have been developing in the music industry, but Zheng Xiuwen and Gigi Leung respect Luo Junyan because this buddy still bears the name of the godfather of Xiangjiang electronic music and the godfather of original music. What about the head.
In short, the atmosphere of this interview is quite enthusiastic. Wang Xiaopang’s level of nonsense as the representative of the producer is very high. With the combination of handsome men and beautiful women, the number of clicks to watch this interview hit a new high.
During the half-month promotion period, tickets worth 500,000 Hong Kong dollars were sent out. On July 20, “Hundred Percent Feeling” was screened at Xinbao Cinema. After the premiere, Luo Junyan knew that the plan was a success.
Wang Xiaopang is very smart, “Hundred Percent Feeling” and the sequel “Hundred Percent Feeling 2”, if the first one is a big hit, then the second one won’t have anything to do with Luo Junyan. Luo Junyan has no time to talk to him now. A large number of low-cost small productions are just like gold mines. Each company only costs 200,000 Hong Kong dollars for publicity, and it will be very promising.
We still need to continue to set an example. The so-called things are no more than three. After three successes, other producers will definitely take the initiative to find Yingqu.com.
Currently, films like Xiangjiang are too easy to find, but the subject matter has to be changed. Different types of films are available on the website to try.
It just so happened that Deng Yancheng’s “Longhu Portland Street” was going to be released in mid-August, and Lao Deng himself invested part of it. After watching all the films he made, Luo Junyan knew that Lao Deng was also the guy who didn’t take the usual path, and just talked to him. Of course, saving money was the main reason.
The main actors in the crew of “Dragon and Tiger Portland Street” are miserable. Louis Koo, Xie Tianhua, Gigi Lai, Mak Jiaqi, Lin Guobin, and Xu Jinjiang not only have to go to the interview, but they also have to sign on the free ticket.
Yingqu.com charges 200,000 Hong Kong dollars this time, and Lao Deng presents an additional 100,000 Hong Kong dollars for tickets. A ticket is 45 yuan, more than 2,200 tickets, and the two who asked for the most signatures, Louis Koo and Gigi Lai, each signed 500, and both signed in and cramped.
But the effect is really good. The signed tickets are not enough to grab the registered members of Yingqu. All the lucky ones are drawn. Regardless of whether the tickets were drawn, netizens remember who played “Dragon and Tiger Portland Street”. Deng Yancheng saved half of the publicity costs, but the effect was much better than traditional methods.
On August 20, “Hundred Percent Feeling” was finished, and the final box office was 20.8 million Hong Kong dollars, which was considered a big hit. Snowman Century Entertainment can earn a share of 3.25 million Hong Kong dollars, invest 1.8 million, and earn 1.45 million.
“Dragon and Tiger Portland Street” just happened to be released, and the premiere was also quite popular, which shocked other production companies. Although the attendance rate will soon gliding and landing, but this is enough, do you still expect it to be as popular as the movies starring Long and Xing brothers?
Yingqu.com began to attract guests, and they were all production companies lining up to hand in promotional orders.
The homepage of Yingqu.com collects money by scoring positions, the best position has risen to 250,000 Hong Kong dollars, and other positions have set appropriate prices.
Unfortunately, Zhou Huimin can no longer be the host, she and Ni Zhen are reunited again. Luo Junyan felt that this girl was still the same as when she first met her, and he counted on others to be the masters of her life.
There is no shortage of host candidates for talk shows. Being a host is now very easy to be famous, and you are contacted by celebrities, so you can expand your network. Luo Junyan also retired, leaving everything to Lu Huaxue to operate, as he had done everything he could.
Before Luo Junyan was free, Brother Xing came to him.
Stephen Chow still doesn’t give up, and still wants to set up his own company. But this time he didn’t want to let Taiwanese capital invest in any more shares, nor did he want to cooperate with large film companies, so he wanted to ask Luo Junyan if he was interested.
Luo Junyan must be interested. This is how it is done in South Korea, but the Hong Kong film market is much more mature than South Korea, and there is no chance to invest in good companies.
The two chatted briefly, and Luo Junyan helped South Korea’s Silver Snow Throne Entertainment Company to get an investment. Silver Snow Throne invested 15 million Hong Kong dollars to hold 30% of the shares, and only looked at the books every year, and didn’t care about everything else. At this time, even the company’s name has not yet been found.
Stephen Chow didn’t expect Luo Junyan to have a company in South Korea, but that’s okay, maybe he could take the opportunity to break into the Japanese and South Korean markets. The films starring Star Brother are now only selling well in the mainstream Chinese market. Don’t even think about it in the Japanese and Korean markets. Their influence is much worse than that of Luo Junyan.
Looking back now, it was the “Three Kingdoms Warriors” that made Luo Junyan perfect.
Jin Zhehe rushed to Xiangjiang on August 25 to talk to Stephen Chow about the details of the investment. The Ginza Building in Seoul received a lot of rent, and the studio was still under construction. His money was not available for the time being. During this time, the Silver Snow Throne was simply investing in small Korean entertainment companies and brokerage companies.
Generally, a newly created company in South Korea can hold 30% of the shares by investing 30 to 35 million won. Although the Korean won has appreciated, if it is converted into Hong Kong dollars, it can hold 30% of the shares at a cost of 330,000 to 360,000 Hong Kong dollars.
Luo Junyan couldn’t help but muttered, if he knew this, how could he invest huge sums of money to build a top artist training center in Asia? Many training and medical facilities are bought directly from Europe and the United States. It is really better to participate in these start-up companies.
Luo Junyan also made the mistake of empiricalism. If he wants to buy a stake in a valuable entertainment company in Hong Kong, people turn around if the bid is low. Who would have thought that Korean entertainment companies would be so cheap. Just like the Xinghui overseas company that Brother Xing intends to create, only 15 million Hong Kong dollars can get 30% of the shares, and he can’t interfere with his work.
All in all, I spent it all, and good training conditions are also good. Each company sends artists to entrust training. And without this top-level training base, the equity investment may not be so smooth.
Xinghui Overseas Co., Ltd. immediately applied for the establishment of a formal application. The South Korean Silver Snow Throne Entertainment Company paid 15 million Hong Kong dollars and held 30% of the shares.
As for how Xing Brother was going to take the money, Luo Junyan stopped worrying about that. But this time it also reminded him that Xiangjiang did not have the opportunity to invest in high-quality companies, and to meet with acquaintances, he had to talk a lot.
On September 11, “Dragon and Tiger Portland Street” was finished, and the box office was 6.36 million. Normally, the investor could only earn 3 to 500,000. As a result, the profit from the saving of publicity expenses was immediately doubled.
Facts speak louder than words, and the cooperative investor Media Asia agreed to promote “Flying Tiger” on Yingqu.com. There is no need to save publicity expenses, they are all bought as movie tickets and sent out, and enthusiastic netizens are specially invited to participate in celebrity talk shows.
On September 14, “Flying Tiger” was screened in Oriental Cinemas. The trick of sending tickets is very useful at the beginning of the premiere. If you have a good film, the continuation of the popularity will be much longer, because each film’s expert comment area has a viewing rating and comment, which has an impact on potential audiences. quite big.
Immediately afterwards, news of Luo Junyan’s stake in Xinghui Overseas spread around the world.
The amount of money invested is secondary. The key is that Luo Junyan does not participate in management. Pure financial investment gives the founder a considerable degree of freedom.
Of course, this kind of thing has to be divided into two aspects. After all, it is a shareholder who has a stake in the company. No one believes that Luo Junyan will ignore it completely, but as long as the general affairs do not interfere, it is already It’s incredible.
Brother Hua also found Luo Junyan, and he was going to take back the entire Sky Screen Company, and wanted Luo Junyan to participate. Brother Hua’s own money is certainly enough, but the significance of introducing strategic shareholders is different. Luo Junyan’s character is still trustworthy. At least the sixth uncle has said privately that A Jun is very trustworthy.
The Sky Screen is not comparable to Xinghui Overseas. Brother Xing not only has a high value, but also has a team. Brother Hua knows this too.
No matter which company Luo Junyan participates in, 40% of the equity is a red line, and his shareholding will never exceed this proportion. It is best for Tianmu to sell 30% of the shares at the price of Hua Ge himself.
In a very simple and casual negotiation, South Korea’s Silver Snow Throne Entertainment invested 6 million Hong Kong dollars and held 30% of Tianmu’s shares. Luo Junyan took the initiative to raise 2 million Hong Kong dollars on the basis of Hua Ge’s asking price. Although there is only an empty shell left in the sky, Sister Army once taught him that he invests in people rather than companies.