My Sister is a Big Star - Chapter 688
In the next week, Dongfeng vr game advertising was officially launched on all major platforms, from the media, satellite TV prime time, including mobile apps, and even subway TV advertising.
In the era of the information explosion, there are too many places where advertisements can be placed. Advertising alone is a daunting expense for small and medium-sized enterprises.
Fortunately, Dongfeng is not short of money. It is supported by three companies behind it, with sufficient funds. Every company is a huge money sucking machine.
’S advertisement is a two-minute 3D game. The original “Fantastic World”, which was only a small hit in the field of mobile games, is the cottage in the cottage, but these days, the people across the country have been crazy brainwashed.
uses the same advertising model as “I am Zhazhhui”: brainwashing!
The core idea of advertising is brainwashing, from the brain gold of the year to the later “Slag Zhahui”, and then to the previous period of “the beginning has always been a blow, the upgrade depends on swallowing”, and the current “Premier World”.
It’s just that the brainwashing advertisement of “Premier World” does not promote games, but vr game eye masks. Many people are very unfamiliar with this thing, and at most have a simple understanding and popular science through online consultation.
Although the brainwashing ability is very powerful, the people who are accustomed to advertising bombardment do not care too much. Some of the peers, who know a little about it, even sneer at the advertisement, thinking that it is an exaggerated stunt made by unscrupulous developers.
How could something like that exist? It might be possible after more than ten years of development.
It didn’t take long for Baby Qin and Qin Ze to advertise on Weibo, recommending this VR device to fans.
They released the performance and advantages of this VR device, accompanied by Qin Baobao’s testimonials about the game experience, eloquently in five hundred words. The meticulous introduction and trial play perception are something that advertisements can’t do.
Until their Weibo advertisement came out, vr game blindfolds were not really seen by people.
This is the celebrity effect. The brainwashing effect is achieved after the external advertisements are played, but there are actually very few people who really experience it and pay attention to it. If a public figure posts a recommendation, fans will pay attention out of the love of the house and the Uganda, especially The article also includes Qin Baobao’s personal experience, which is much more attractive than the digitized article and advertisement.
“Really, it’s not an exaggerated advertisement.”
“Did the goddess take the endorsement or the advertisement? Don’t, a “Slag Zhahui” has already disappointed me.”
“If it is true, I will buy it. It feels like chicken.”
There is also a half-hearted expert analysis: “This kind of computer-connected vr game has long existed in foreign countries, but even if it is not popular in foreign countries, and the price is expensive, it is even less in China. Looking at the experience of Qin Baobao, the writing is better than that in foreign countries. It’s pretty good, it’s a bit fake.”
But after that, many celebrities posted on Weibo to tout this turned out VR game blindfold. Among them were the artists of Tianfang and well-known celebrities in the entertainment industry. When a few or even a dozen celebrities tweeted to praise At that time, the nature is completely different.
The biggest advantage of the mixed entertainment industry is that you will never worry about not doing enough ads6. Qin Ze sent a set of VR game eye masks to close stars and gave them a trial experience.
If you can “Like” on Weibo, VR game goggles will be given to them.
This is a kind of propaganda that changes direction, but unlike Zhenger Bajing’s advertisement, this method can save a propaganda fee. After the celebrity tried it, he was surprised and excited, and was willing to sell Qin Ze’s face.
Some celebrities reposted Qin Ze and Baby Qin’s Weibo, and if they were careful, they wrote a trial experience, or took a picture of a VR game goggles and posted it.
The heat is instantly fried.
Because of occupying the headlines, the topic is too hot, no matter whether you pay attention or not, you have heard more or less relevant information. Immediately after that, there were many doubts on the Internet. Several professionals in the field of virtual reality issued articles successively expressing doubts about the authenticity of the VR game blindfold in the propaganda, which was classified as “exaggerated” propaganda.
“Just say, commercial advertisements, I can’t believe them.”
“I really looked forward to it…”
“I didn’t believe it at first, but I was surprised that the business was behind this thing. With such a big face, a lot of celebrities helped to promote it.”
This question will soon be answered. Log on to the corporate credit information website to query “Dongfeng Technology Co., Ltd.”, and you can easily get the name of the legal person: Qin Ze.
Someone posted the screenshot on the Internet, and everyone suddenly realized it.
“Fuck, it turned out to be Qin Ze, no wonder!”
“That’s right, if you can invite so many celebrities to do publicity, it wouldn’t be surprising if it was him.”
“What is the fast gunner doing? Are you entering the VR circle? This is a notorious pit and you can’t get out of it.”
“Eat melon silently, do you dare to try poisoning Shennong?”
“I dare not dare, for fear of death on the spot.”
甭It is still looking forward to the bad news. The popularity and topic are enough. From the advertising effect alone, it is undoubtedly a success.
The sense of expectation of the masses is almost a bit, let alone companies and industry people who are deeply trapped in the industry and cannot extricate themselves. Even the people who eat melon know that the development of virtual reality technology is like a turtle crawling, a deep pit like 20,000 miles under the sea.
No matter how good the fast gunner is, he will never get up fast in the face of hard technology.
The first batch of VR game eye masks produced by Dongfeng will not be sold in physical stores for the time being. This kind of non-large VR game equipment is not a dish of the VR experience hall, and it does not make sense to sell them.
It will enter thousands of households in the form of “game consoles”.
Like the previous Xiaobawang game console, today’s ps game console series.
There is no physical store either. It is sold on the official website and delivered directly to your door.
For this reason, the ostentatious uncle specially signed a cooperation contract with the courier company. Xu Guang has been a loser for so many years. He watched the salty fish turn over and become a boss. More than forty people actually gasped their ambitions. When I returned to Shanghai this holiday, everyone lost more than ten catties, and my aunt almost shed tears in distress.
The flesh on his body was lost, but his pockets were bulging. Instead of cheap casual clothes, he was replaced by brand-name suits, handmade leather shoes, and an Audi R8.
Easy to change, Xu Guang’s nature is difficult to change. Xu Guang has recently had itchy hands again. Now that he has made up for his regrets in his career, he wants to restore the face on the gaming table.
Xu Guang’s holiday is only three days, and there are still a lot of things to deal with in the factory. Originally, Qin Ze defined him as the mascot of the factory, and Xu Yao’s team was responsible for the specific matters. But Xu Guang’s diligence was beyond his expectation. Uncle’s tendency to turn back the prodigal son is a good thing.
On the last day of the holiday, Xu Guang brought tonics and gifts and ran to see her sister. I haven’t stepped into my sister’s house for many years. For one thing, he didn’t want to see Qin Jianzhang’s hot-hearted old radish, and secondly, Wei was really shameless.
It happened to be the weekend, Qin Ze and Baby Qin were there, as well as Wang Zijin. As always, the elder sister refused to give her uncle a good face. She sprinkled a wave of arrogance on her younger brother and said that she didn’t want to have a concert. She failed to act like a baby, hit him and went back to the room.
She also has a concert in mid-December, which is already in preparation in Beijing.
Qin Ze winked at Wang Zijin, sister Zijin chased her girlfriend into the room very witty.
First, I talked about Dongfeng’s capital and inventory issues. The VR game eye mask is only the first batch of products. It is a test of the water. The output is small and the inventory is small. In fact, its core technology can be used in other fields, not limited to games.
The first batch of products is a stepping stone. First, open the market and gain a reputation. How to operate in the future, Qin Ze has a secret idea.
“Your online propaganda is really loud. Just the exchange meeting I ran to Guangdong to attend before I came back. When others heard me tell us the name of our Dongfeng Technology, guess what.” Uncle excitedly said, “I don’t even have a bird.” “
Qin Zexin said, don’t you have nothing glorious without a bird?
Uncle said: “When I know that it won’t be long, these guys will regret not cheating me up at the exchange meeting.”
Uncle has a superficial understanding of the industry. After all, he was a renunciation halfway through. Regarding the various kinds of new products, he also learned from the technicians that after the equipment was successfully produced, the technical department cheered and opened champagne in the office to celebrate.
The half-hearted factory manager was unexpectedly loved by the employees because of his leopard-like boldness and high-benefit delivery. Before that, Dongfeng was a factory that could not make ends meet. The welfare was poor and pitiful. In the New Year, at most, each person has a box of apples and a box of drinks. The rice dumplings don’t even have egg yolks, and the mooncakes for Mid-Autumn Festival are five-core mooncakes. But now, let alone five social insurance and one housing fund, a monthly departmental dinner is enough for everyone to go to a five-star hotel to eat a buffet of 400 per capita.
“I heard that you sneaked to Omen last month?” Qin Ze threw a cigarette to his uncle.
Xu Guang’s face became stiff, and he smiled dryly: “Just play around and won more than 100,000.”
How does he know?
Of course Qin Ze knew that, let alone Dongfeng Technology is Xu Yao’s eyeliner, he wanted to check his uncle’s whereabouts too simple, ask Bi Guowei (faint milk boss)’s family background to check Xu Guang’s information, what kind of ticket he bought, It is clear where the destination is and what time the flight is.
No need to bother Pei Nanman.
Qin Ze had no expression on his face: “It just so happened that I heard something very interesting from a friend. There is a boss in Zhejiang Province who ran a long-term gambling at the beginning of the year and lost five or six billion. He said that he would go back to the mainland to collect it in half a month. Then he felt sorry for the money. After all, his assets are not much. Five or six billion is too painful. Uncle, what do you think the result is?”
Xu Guang sweated on his forehead: “What’s the matter?”
Qin Ze: “I died unexpectedly soon, you said it was a coincidence.”
When she was chatting with Su Yu, she said, and she heard what Pei Nanman said.
“You can get addicted to your hands, but you can only play on the Shanghai stock market. You can play at most twice a month, and you can’t exceed 500,000 yuan each time. This is my rule for you. If you don’t listen, I won’t take you to play. Anyway. Dongfeng, you have no shares, I have the final say.”
Xu Guang nodded with a bitter face.
On the day when the VR game goggles are officially put on the shelves, there are game goggles with extremely high exposure. The national sales are only 2,000 units and the sales are 6 million.
The unit price is three thousand each.
Ps: I had something yesterday, and I went on a business trip. I coded a chapter with my mobile phone on the road. There was no time code word until noon. Now the code is finally finished. My mind is a bit confused, and I will write the next chapter at night.