Rebirth 2008: I Can Make Money Reading - Vol 2 Chapter 421

@@On August 5th, Yang Nian, President of Xinghai Investment Company, returned to H City to report to Mu Yang on the work of the investment company and the financing negotiation work of the overseas Hummer Company.

In the early stage of financing, Yang Nian and the team had initial contact and negotiation, and Mu Yang had to sign the final decision.

Yang Nian knew Muyang’s intention to transfer the overseas Hummer Company, so she was looking for investment institutions willing to take shares, not just financing.

There is no shortage of funds for overseas Hummer companies. What will the financing money be used for?

There are plans, such as adding Hummer branches in other countries, expanding factories, and building charging piles in North American cities.

It’s just that Muyang is not willing to use his own money to help Beautiful Country build infrastructure.

But some things have to be pretentious, less construction, who asked him to make money from foreigners.

Yang Nianhui said: “Chairman and several appraisal agencies, the valuation is between US$160 billion and US$170 billion. The fixed assets of overseas Hummer companies are not many, and the combined investment before and after is only more than US$1 billion.

If overseas Hummer companies do not enter the field of low-end new energy vehicles, it is difficult to guarantee that the Hummer EV model will continue to sell well. ”

“Well, no model can be guaranteed to be popular for a lifetime. If it can be popular for three or four years, it will be very powerful. Car companies will continue to optimize. Every one or two years, new models will be released every two or three years;

After the current Hummer EV sales are exhausted, a smaller Hummer EV will be released.

As for the low-end market, we will not enter it for the time being. This will reduce the brand influence of Hummer, and old customers will protest. “Mu Yang felt that even if a smaller Hummer EV is available, the price is still high, and ordinary people still can’t afford it.

If it sells cheaply, it will have an impact on brand power.

The well-known luxury brand BALI has launched a bag that looks like a garbage bag, and it can be sold for more than 10,000 yuan. If it is sold for a few hundred yuan, no fans will buy it.

To put it horribly, some customers who spend hundreds of thousands of dollars on a Hummer EV don’t want to be confused with those who only spend tens of thousands of dollars, and feel ashamed.

First launch high-end cars, and then gradually launch low-end cars, consumers think this is a high-end brand;

If the order is reversed, consumers feel that this is a low-end brand.

Tesla is much more shrewd. First, it launched more than one million MODELS, then launched about 300,000 MODEL3 and MODELY, and finally launched more than 200,000 cars.

In fact, in terms of quality, it is far from the same price of domestic cars.

However, Tesla disrupted consumer perception.

The domestic car Zheli and BYD have launched more than 300,000 cars, which are difficult for the public to accept. It will take a long time. After word of mouth is in operation, it will overturn the people’s perception of domestic cars.

After talking about Hummer, Yang Nian reported on other investments.

At present, the investment company’s assets have exceeded 50 billion yuan, excluding the shares of new energy companies.

Yang Nian originally held 1.1% of the shares, which she paid for herself;

After this year, Muyang rewarded her with 0.5% of the shares to motivate her efforts in the past few years.

Yang Nian is fully responsible for the investment company, and Mu Yang is completely the boss.

Yang Nian’s ability is very excellent, and he is loyal to himself. This is the most important thing to Mu Yang, otherwise he will not be assured of handing over this company to her for management.

Thinking of what happened a few years later, Mu Yang suggested: “In the pharmaceutical and biological industry, you can invest in some, but it is only for the basic category. For those unreliable medical research, if you invest in it for ten years, you may not see results.

However, our investment in medicine is not just to make money, but to throw a bucket of water to support the development of medicine. Whether you can make money or not depends on luck. ”

Mu Yang wanted to tell a joke. The water seller doesn’t make money, but the water seller can become the richest man.

Now that he says so, it is estimated that many people do not believe it.

Of course, some people may become the richest man, and their main wealth is not by selling water companies, but selling water can indeed make money.

Yang Nian recorded what Mu Yang said, and made sure after asking clearly: “Well, we will choose

Choose a more reliable company. ”

Mu Yang nodded, he didn’t need to emphasize much about the investment company.

Investing is actually investing in people.

If Muyang said that he did not pay attention to the overseas Hummer Company and let it develop, then its valuation would be greatly discounted.

Yang Nian knew the truth, but Mu Yang knew that she knew better than him, so he didn’t want to say more about it.

After reporting the work, Yang Nian started busy with the listing of overseas Hummer companies.

The first is to transfer the shares, and at the same time select an intermediary agency to be responsible for listing affairs.

Xinghai Investment Co., Ltd. cannot be responsible for all matters of listing, not in terms of technology and resources.

Intermediaries are generally investment banks, accountants and auditors, and law firms.

Overseas Hummer plans to list on Nasdaq, which is to choose foreign investment banks;

Accountants and auditors generally choose the Big Four accounting firms, namely PricewaterhouseCoopers, Deqin, Bimawei, and Eugene.

In Yang Nian’s words, which intermediary agency to choose, their technical level is not very different. It mainly depends on the team members who inspected opposite, what successful listing experience they have, and how much resources and energy they are willing to invest in it to ensure the successful listing of overseas Hummer companies. And the efficiency is fast, it is the best intermediary agency.

Regardless of whether the listing is successful or not, these intermediaries need to be charged a lot of fees. They are charged according to the complexity and the number of jobs, not according to the high valuation of Hummer.

Of course, if the capital verification is high, according to the proportion, the fee will naturally be higher.

Like the listing of the overseas Hummer company, the audit fee and legal fee for the accounting firm will not be less than one million dollars.

In the end, a lot of underwriting fees must be paid to the distribution agency securities companies. The underwriting fees are generally between 5% and 8% of the total funds raised by the company’s listing ~www.mtlnovel.com~ rather than based on the company’s market value.

Of course, this percentage is not fixed and depends on the specific situation.

If overseas Hummer plans to raise 40 billion US dollars in the listing this time, the financing amount will be very large, and the proportion of underwriting fees will be very low. It may only need about 1%-1.3%, or even less than 1% is normal.

For example, GUO Taijunan will be listed in the next two years, @

Moreover, the beautiful country adopts a different system for foreign companies and domestic companies, and does not want capital to flee.

In order to avoid paying more taxes, tax avoidance methods are also adopted, capital is reinvested or materials are purchased.

But the tax that should be paid still has to be paid. The beautiful country has no way to take Muyang, but there is a way to sanction overseas Hummer companies.

In any case, Mu Yang’s benefits from it are so great that he has not been able to achieve it in the past few years, and he still obtained it from the beautiful country.

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