Rebirth in a Perfect Era - Chapter 1735
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After Li Mu sat down on the sofa, Mark Zuckerberg said nervously: “General Manager Li, let me report to you our recent development.”
Li Mu nodded and said, “Okay, you can probably introduce me.”
Mark Zuckerberg paused for a moment, saying, “At present, our number of users in the United States has exceeded 30 million. Among them, college students account for one-third, daily active users are 2.3 million, and college students account for Almost half. “
Li Mu asked curiously: “How many people are there in the United States?”
“Data at the end of last year showed that it should be more than 13 million,” Mark Zuckerberg said.
Li Mu praised: “There are more than 13 million college students and 10 million Facebook users. It seems that Facebook is very popular on university campuses.”
“Indeed,” said Mark Zuckerberg. “Our biggest soil is currently on the university campus. The viscosity of college students is very high, but the biggest problem is the same. It is difficult for us to convert users outside the campus. The rate has risen, and many non-university student users are not very cold about our products. “
Li Mu laughed: “This is normal.”
Speaking, Li Mu said, “You see, the college student group is a very special group. If we divide people into three classes, the first class does not enter the society, such as infants, primary and middle school students, and one The stratum has already entered the society, and the scope is very wide. Those who have not attended school, started to make independent living and make money, have attended school and dropped out of school, and graduated from school. These belong to the second class, only special. It is the third class, half of whom are in society and half of them are still in the ivory tower. This class is college students. “
“The vast majority of college students are not studying in their home cities. They may be in other states or even other countries. These people have left their parents’ asylum but have not really entered the society and worked on their own. That’s why this group is special, and very often incompatible with the other two classes. “
“Facebook grows in this kind of soil, then the first thing it produces is the fruit that is suitable for this soil, germinates here, takes root here, and results here, so you are naturally loved by this soil, and other soils Users must not easily accept it at once, but this is not because you haven’t done it well, but that you have already completed the first stage of entrepreneurship. You must take root and sprout in your own soil before you can move to other soils. . “
Mark Zuckerberg nodded his head seriously, but looked at Li Mu with a little hesitation, and said, “Mr. Li, in fact … to be honest … if facebook is out of the university campus, our biggest competitor is yy, we The product features and yy are highly coincident, but they are far less powerful than yy. If yy is from 1 to 100, we can achieve 21 to 30 at most. In this case, it is difficult to grab market share … “
Li Mu nodded in agreement and said to Mark Zuckerberg with a smile: “Mark, you are right, there is a saying in Huaxia that there are no tigers in the mountains, and monkeys are kings. If there are no tigers in the mountains, the wisdom of the monkeys and the Sensitive, they can dominate the entire forest. “
Speaking, Li Mu gave a slight pause and said, “But if there are tigers in the mountains, although monkeys cannot rule the king, but if they search by heart, they can still find many places where the tigers are not dyed or cannot dye, such as high Treetops, narrow caves, and steep ridges, before Makino Technology hasn’t started to go downhill, this is the direction of future Facebook development. “
In fact, Li Mu has a lot to say.
When facing the “tiger”, “monkeys” are not only treetops, mountains and ridges, but even dung pits are their living space.
Take Teng Xun as an example. Teng Xun is a domestic social giant. Many times he has to lead by example, so Teng Xun cannot and dare not engage in gray areas, such as about software.
In fact, if WeChat has several functions that are convenient for appointments, there will be no way out for Momo and Quest. However, with the size and status of WeChat, it is impossible to give yourself a reputation for appointments. Therefore, Tengxun not only did not develop the p function in-depth, but continuously cut off product functions with p properties, such as drift bottles, and was actively offline.
The reason why the drift bottle is taken off line is that this product function has already done more harm than good in Tengxun’s eyes. It is not used by many people, but it often contains some gray content that violates the rules. Line, but a kind of self-cleaning and protection.
In this case, even if a small company only makes a drift bottle product, it can get a group of users and a market.
It is absolutely impossible for Facebook to confront Makino Technology in the future. Li Mu will not let this happen, but Li Mu hopes that Facebook can get involved in all areas that he can’t reach, or is unwilling to do.
This feeling is a bit like having more leftovers at home and unwilling to eat leftovers. Just keep a pig or a dog. Otherwise, leftovers will be eaten by stray dogs or taken back by others. Feed the pigs.
Mark Zuckerberg was lost in thought. Li Mu’s words gave him some inspiration, but he couldn’t catch where the inspiration was.
When Li Mu saw his face frowning, he said, “Mark, the market will follow a pattern in the future, that is, in a certain field, there will generally only be one giant, but in addition to a giant, there will be several big ones. Companies and dozens of hundreds of small companies, although Makino Technology is now a giant of social networking in the Internet, there is no major company of the same type in the industry. If Facebook can first occupy the forest that monkeys are good at, it will have the opportunity to become the first . “
Mark Zuckerberg’s eyes lighted up and he blurted out: “General Manager Li, do you mean, let’s cultivate the market for colleges and universities?”
Li Mu nodded and said, “There are more than 13 million college students in the United States, how many are there in the world? If there is less, there must be 100 million? If you can turn 80% of 100 million college students into Facebook users, then Your facebook can become the second largest company in the social field after Makino Technology. “
In fact, Li Mu has always regretted the school intranet, which is Renren.com.
When Facebook didn’t enter the great time of Huaxia, Renren.com could even kill itself.
At that time, Renren.com was so popular in China that many post-90s generations might not have imagined it. At that time, not only college students playing in school, but all those who had attended high school would basically register for Renren.com.
Why do you like playing Renren.com? Because this thing is a social platform based on school and classmate relationships, it is highly vertical, even if qq can’t compare it at this level.
At that time, as long as Renren.com stood still in the field of campus socialization, solidified its foundation, and even if it was impossible to replace qq, it would definitely not be worse than Momo. What happened? As soon as the buddy came up, he tore off his best label.
The name of the school intranet, in Li Mu’s view, even if it doesn’t rank in the top three of the China Internet product name, it must be in the top ten sequence.
The name made it clear at first sight that this thing is closely linked to the campus.
On campus! How **** kind! It was a precious memory that some people will always miss, and some people are intoxicated with the beautiful present. As a result, they do n’t know which brain pumper jumped out and changed its name to Renren.com.
wtf? What does Renren.com mean? What is the moral? You **** is a vertical website! It ’s so general and I do n’t know the so-called name. Why do you think you are qq?
You see Facebook, always insist on the Facebook brand, when was it renamed Facebook? Or ff?
There is also qq. The reason why people changed their name from oicq to qq is not because they want to be simpler, but because they let icq tell them. In the end, they can only be low-key, called qq, and accidentally hit the accident, but gave birth to the qia of the Internet. culture.
How about you What does your uncle mean? Is everyone for me? Am i everyone Or do you show that you have a lot of people?
Not to mention, at that time, Huaxia had 20 to 30 million college students at the time, adding millions each year. If such a large user base is cultivated ~ www.mtlnovel.com ~ Eat properly for a lifetime, the school intranet itself has Opportunity results in self-binding.
Now, if Facebook can make social products for college students around the world, it will at least become a big company with a market value of tens of billions, or even billions of dollars, and the most rare thing is that it does not conflict with its own yy itself.
Because yy is going to be a giant, the giant has to think about how to make the road wider and wider, and it does n’t think about how to go narrower and narrower, so the more vertical things are, the more the giant will not disdain to do it. As a metaphor for leftovers, that is a billionaire who does n’t and does n’t bother to eat the leftovers of his own home. He has to rest on the average billionaire, and the leftovers are lost, whoever loves to pick, Who wants to eat who eats.
But for Li Mu, leftovers are also food. If you do n’t eat it yourself, you can keep a dog and a pig to eat? If there are a lot of leftovers, then just set up a pig farm.
Pig raising is not very glorious, and it is dirty and smelly, but it does n’t matter. If you do n’t raise it yourself, find someone to raise it. What does Mark Zuckerberg do? Isn’t that the general manager of your own pig farm in the future?
Li Mu is afraid that Mark Zuckerberg’s ambition is too ambitious, and he does not want to honestly do the job of general manager of a pig farm, but it doesn’t matter. Now he just wakes him up. If he can react, he will rely on pig farming He can make a lot of money, but if he can’t react, he stepped into an area that he shouldn’t step into, then he will immediately turn his face and directly mobilize resources to destroy him.
For his weight, he is the existence of a tyrant, and a snap of his fingers is enough to wipe out Facebook.
Li Mu also understands this very well. In the field of company and business, there are no real friends. Everything is driven by interests. In the business field, if you want to move my cake, don’t blame me for it. Your life.