Rebirth of the Industrial Tycoon - Vol 2 Chapter 468

Chapter 468 Conscience Enterprise!

A large truck full of Sanbangzi slowly drove out of the gate of Fukang Agricultural Machinery.

Du Jiahai smiled triumphantly, and said, “Chairman, you are really a clever calculation. After that program was broadcast on TV, our sales have not fallen, but have increased a lot.”

Li Weidong lightly sighed: “Ordinary people are still poor, so this cheap way of travel will quickly become popular. If the people get rich, every household will buy a car!”

“Cars are so expensive, ordinary people can’t afford the money they make in a lifetime!” Du Jiahai shook his head.

“It may not be. At the speed of our China’s development, after 20 years, cars will become a means of transportation for ordinary families. By then, we will be the same as the United States, and every household will have a car.” Li Weidong said.

“That can’t be done! If every household drives a car, who will buy our old scooter!” Du Jiahai shook his head and said.

“At that time we can build cars and sell them!” Li Weidong smiled, and then said:

“But even if our old scooters are not expensive, there are still many poor families who can’t afford them. Those poor families can’t afford a tricycle for thousands of dollars.

So I plan to bring out a batch of old scooters to donate. The target group is those extremely poor families who are in extreme difficulties, which can be regarded as part of the social responsibility. ”

“I see, isn’t it on TV that our old scooters are urban cancers! Then let’s do some good deeds to fight back against this, which is also equivalent to publicity.”

Du Jiahai went on to say: “At that time, we must hold a grand donation ceremony, invite all the heroes media in the city, let them report, and let everyone in the city know that we have corporate responsibilities and are willing to help. Vulnerable Groups.”

“Propaganda, I think it will be avoided.” Li Weidong smiled helplessly, and then said: “There is a saying that people are afraid of famous pigs, especially when it comes to donations and materials.

If this is a big publicity, then we don’t expect to spend the rest of the day. Maybe someone will walk around the door of our factory every day and let us donate old scooters.

When the time comes, do you say we should donate or not? If we donate, we have to lose money. If we don’t donate, we will be kidnapped by morals. Instead, they are not people inside and outside. ”

“Ethical kidnapping, the word is good.” Du Jiahai nodded, and then asked: “Then how much do you want to donate?”

Li Weidong pondered for a moment; “Let’s donate according to 200 cars first, especially those who are impoverished due to illness or disabled, who are unable to perform heavy physical labor and find it difficult to find a job, so they are priority donations. ”

Du Jiahai nodded: “I see. In the past two years, there have been more laid-off workers, and there should be a lot of families in difficulties. This kind of thing is definitely easy to find.”

“Try not to donate to laid-off workers, you can donate to disabled people with mobility.” Li Weidong said immediately.

“But laid-off workers are our relatively large customer group.” Du Jiahai said.

“It is because of the large customer group that we can’t donate.” Li Weidong continued: “If laid-off workers have no money, let them buy a car with a loan!”

“Loan?” Du Jiahai was taken aback.

Li Weidong explained: “Laid-off workers are not a source of zero income. Many companies still pay part of the basic living expenses on a regular basis, and some companies will have laid-off compensation.”

“But they are laid off after all. Even if they want a loan, the bank will not grant them a loan.” Du Jiahai said.

“We can provide guarantee!” Li Weidong continued: “Now laid-off workers are all former state-owned enterprise employees. Such people can run away from monks and can’t run away from the temple, and they are not afraid that they will be wronged!”

Du Jiahai nodded suddenly, “It makes sense.”

Li Weidong went on to say: “I’ll go to the bank to discuss it later. Our manufacturers can provide loan guarantee services and let the bank give us rebates!”

“Rebate? Then the customer borrows to buy a car, and we still have to make a fortune from it?” Du Jiahai asked subconsciously.

“Nonsense, you think it’s a vain guarantee. We guarantee loans to customers, we have to take risks, and of course we have to receive some benefits! Whatever you pay, there should be a return!”

Li Weidong continued: “As a company, we must not do things like private lending, so we have to rely on banks. Banks originally rely on loans to make money. Let us introduce businesses to banks. They can’t give me some rebates?”

Du Jiahai nodded once again suddenly realized, he knew this kind of operation for the first time, what a long experience!

Buy car loan rebates, this is the most routine operation of later generations of 4S stores.

You go to a 4S shop and say that you bought a car with a loan, and the sales immediately smiled; if you buy a car in full, the salesman is smiling and thinking about MMP.

This is because if you buy a car with a loan, the 4S shop can get a rebate from the bank, and the sales can also get a commission from it. In addition, the various so-called commissions and insurance commissions in the middle can also make 4S shops earn more.

So often, even if the customer shows the willingness to buy the car in full, the sales will still persuade the customer to buy the car with a loan. Moreover, the naked car price obtained by buying a car with a loan is often cheaper than the full price of the car.

Now Li Weidong intends to apply this method to the sales of Sanbengzi.

Let customers borrow money to buy a car, and Fukang Agricultural Machinery will get some rebates from the bank. Although the money will not be a lot, the small mosquito is a piece of meat.

Loans have always been a big killer in car sales. If you can’t get a loan to buy a car, the sales of the car will at least be cut in half.

It is precisely because they can borrow money to buy cars, so many young people can drive luxury brands of cars, and those small business owners can also drive millions of luxury cars to go out for business talks.

In 1995, buying a Sanbengzi was roughly equivalent to buying a family car twenty years later. Whether you can get a loan will definitely have a qualitative impact on the sales of Sanbengzi.

Thousands of dollars was not a small sum at the time. Some people borrowed a circle from relatives and friends, but they might not be able to borrow it. If you can get a loan, it will be much easier.

Although bank interest rates were very high in the 1990s, driving a tricycle at that time was also a very profitable business. If you were willing to work hard, you could pay off the loan in a few months.

Lending this kind of thing, the most feared thing is that the lender will not repay the loan and run away. And Fukang Agricultural Machinery is the guarantor. If the lender runs away, Fukang Agricultural Machinery will suffer losses.

For later generations, the captain will install a bunch of GPS, once the payment is overdue, he can find the car immediately and then take the car away. Before the repayment, the small green books are in the hands of the bank, and it is legal for others to take the car away.

Even if the owner removes the GPS from the car, there are surveillance cameras everywhere, and the car can’t run.

However, in the 1990s, without GPS and no overhead cameras, it would be a big risk for lenders to run away.

So Li Weidong targeted the loan to the group of laid-off workers.

Most of the laid-off workers are former state-owned enterprise employees. This kind of people has the advantage that they can run away from the monk but not the temple.

Under the state-owned enterprise system formed for decades, the company is responsible for the birth, old age, sickness and death of a family of employees, and employees and the company have long been inseparable.

Even if the employee is laid off, the old system is still there. The daily life of the employee’s family is still framed in the original family yard. The various interpersonal relationships of the employees are still the same group of people. They can’t run even if they want to run. .

Therefore loaning to laid-off workers, basically don’t worry that they will run away.

If working state-owned enterprise workers or staff of government agencies and institutions want loans, Li Weidong is also very willing. These people can also run away from monks and temples.

But this kind of person with a formal job cannot buy a three-wheeled car to solicit customers. Even if you have that heart, you don’t have that face.

In later generations, public officials or formal employees of state-owned enterprises will get off work sneakily to drive online car-hailing after work.

In the 1990s, people who had jobs took to the streets for three rounds, and it was even more difficult to save face.

…

Director Gu got out of the minibus and looked at the clear sky in the distance.

Today’s weather is really good, it is a good day to care about and condolences the disabled people in difficulty!

Under the leadership of the street cadres, Director Gu came to a house.

“Li Haiyang is a congenital physical disability. His wife has a second-degree visual disability and his mother has a second-degree hearing disability. He has two children, one with congenital heart disease and the other with normal health. He is now studying.

Originally, when Li Haiyang’s father was still there, the family still had income, so they were barely able to live. Last year, Li Haiyang’s father died of illness and the family lost their source of income.

At that time, we set up an extremely poor household for their family on the street. Usually, we can send some grain, oil, briquettes and the like as a living guarantee. In addition, we can get three kilowatt-hours of electricity every month.

In addition, people in the community also make some donations, such as old clothes and bedding, and occasionally donations from well-meaning people for daily needs. ”

The street cadres introduced them while knocking on Li Haiyang’s door.

A voice sounded from the room: “Who?”

“We belong to the street.” The street cadre shouted loudly.

An old lady opened the door. It was Li Haiyang’s mother.

“Auntie, I’m from the street, the road, and on the street. This is the civil affairs, political affairs, bureau, gu, and director. It’s here, condolences, and greetings!”

The street cadres were very loud, and every time they said a word, they stopped deliberately, so that the old lady could see her mouth clearly.

After all, the old lady is a second-level hearing disability. If you don’t speak louder, you are afraid that she can’t hear her. If you speak slowly, even if the old lady can’t hear her, she can understand it by looking at her mouth.

However, the old lady said, “Don’t be so loud.”

The street cadre was taken aback for a while, and said to his heart that you have a second-level hearing disability, I am afraid you can’t hear you when I speak loudly!

I saw the old lady stroked her hair around her ears, exposed her ears, and said, “I have this thing now, and I can hear what you say.”

Everyone found out that the old lady was wearing a hearing aid in her ear.

“Hearing aids, this thing is not cheap! Isn’t it difficult for this family? How can you afford hearing aids!” Secretary Gu secretly said in his heart.

The street cadre also said, “Auntie, who kind of person is that, who donated a hearing aid to you?”

Director Gu, who was next to   , suddenly realized that if this hearing aid was donated by someone else, it would make sense.

However, the old lady said, “Who would donate this thing? My son bought me this hearing aid. It’s brand new!”

“New hearing aids?” The street cadres were also taken aback, thinking that Li Haiyang’s family situation should not be able to afford hearing aids.

“Where did Li Haiyang get the money?” The street cadre asked immediately, his tone full of vigilance.

The street cadres were also worried that Li Haiyang would take risks and go to the crime road in order to make money.

The old lady replied: “My son earns money by driving three rounds. My son goes out to drive a tricycle soliciting customers to make money every day. He can earn 20 or 30 yuan a day!”

“That’s it! There are indeed a lot of tricycles on the road recently.” The street cadre nodded, but suddenly said: “No, tricycles are more expensive than hearing aids, right? Where did your family get the money to buy tricycles?”

“It was not bought, it was donated by the manufacturer!” The old lady continued: “Fukang Agricultural Machinery donated a tricycle to us because of the suffering of our family.”

“It turned out to be a donation from a member of the public!” The minister of the street sighed. Since the trip is legal, he doesn’t need to worry.

However, Director Gu next to him quietly asked his men next to him: “There is a company that donates cars to the disabled, why don’t I know?”

immediately replied: “I didn’t see the relevant information either, probably because this company donated privately and failed to pass our civil affairs system.”

“I haven’t seen relevant reports in the newspapers and news. It seems that this Fukang agricultural machinery was really done in private without any publicity!”

Director Gu said with a long sigh, and then said: “Other companies, even if they donate tables, chairs and benches, are eager to publicize. This Fukang Agricultural Machinery’s donation of such an expensive three-wheeled motorcycle is actually carried out in obscurity. It is really conscience. Enterprise!”

‘S subordinates immediately asked: “Gu Ju, then let’s find a reporter to report on the donation behavior of this kind of conscientious enterprise.”

Director Gu thought for a while and said, “The report is about reporting on Didi, but the focus of the report is not to focus on corporate donations. After all, the donation has been completed, and now the report is a bit late, like an afterthought.

Well, I think the focus of this report should be on the self-reliance of the disabled. I can focus on the efforts made by our civil affairs department to improve the living conditions of the disabled and realize the self-sufficiency of the disabled.

Besides, we should also report on some typical examples of self-reliance of disabled people. This can encourage other disabled people to work hard to achieve self-reliance, and it can also guide other members of the society to help disabled people support themselves. ”

Director Gu said, pointed to Li Haiyang’s house, and said, “For example, driving a tricycle is a way of self-reliance. I have also encountered people with disabilities who drive three rounds of money to support their families in previous warming activities. This is a good point of publicity!”

…

On the way to work, Ma Chiyu was riding a bicycle and was overtaken by three jumpers, feeling depressed in his heart.

After the broadcast of his “urban cancer” report, not only did the three jumpers on the road not decrease, but instead increased a lot.

This made Ma Chiyu feel that his face hurts when he was beaten!

“No, I have to find the director and do another report. This time, I will introduce the hazards of three-wheeled motorcycles more deeply!”

Thinking of this, Ma Chiyu pushed hard under his feet, pedaling his bicycle and came to the TV station.

More than twenty minutes have passed since the work time, the director was late.

Ma Chiyu immediately leaned forward and said, “Director, about the tricycle, I still want to…”

“You just came here! There is an interview task for you.” The director interrupted Ma Chiyu directly, and then said: “I just came from the director of the station. Next, we will cooperate with the civil affairs department to make a special report.

The content of the report is mainly to introduce people with disabilities to work hard, support themselves, and live a happy life. This is a very positive report, and you have to do it with your heart. ”

The director said, took out a list from his arms, handed it to Ma Chiyu, and then said: “This is a typical self-sufficient disabled person, and it is also the person you are going to interview. The name, address and occupation are all listed on it!”

Ma Chiyu took the form and read it carefully.

“Liu Chunhua, with third-degree physical disability, self-taught sewing skills to open a tailor shop…”

“Zhang Guolong, first-degree visual disability, self-taught massage techniques…”

“Wu Zhenshan, polio has mobility problems, self-study shoe repair skills…”

“Li Haiyang, congenital physical disability, driving a three-wheeled motorcycle…”

“Zhuang Guangfa, his left eye is blind, driving a three-wheeled motorcycle…”

“Wang Feipeng, physical disability grade 4, driving a three-wheeled motorcycle…”

Seeing this, Ma Chiyu raised his head and said helplessly: “Why are you driving tricycles?”

Director    smiled slightly and said, “This disabled person is self-reliant by driving a tricycle. You have to be a typical model and report it emphatically.

Compared with other methods, driving a tricycle does not require complicated technology, the threshold is relatively low, the income is high, and it also requires heavy manual labor, which is a good publicity point! ”

“Huh? The three-wheeled motorcycles rushing across the street, isn’t it a city cancer, how come it has become a typical one?” Ma Chiyu was immediately dumbfounded.

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(End of this chapter)