Rebirth Starts From 2006 - Chapter 871

“connect?”

Chen Yang picked a grape and threw it into his mouth, looked at her and asked in puzzlement, “Didn’t I say it last time, the bank can only do the work behind the payment platform, in fact, it is nothing more than the transfer and settlement of funds and Business supply and payment scenario applications are the business of platform companies.

How else can you contact me? “

“Of course we know,”

Huang Shan threw away the toothpick, took out a paper towel to wipe her hands, looked at Chen Yang and said, “What Xiao Yu means is that on the one hand, use more and more Rainbow International Bank outlets to promote Tenpay on the spot, that is, to push ,

On the other hand, on the payment page of Tenpay, advertise the business promotion of Rainbow Bank,

In fact, it means supporting each other to promote business,

That’s what it means.

But this kind of ordinary business linkage always feels too ordinary, and it is difficult to meet our expectations.”

Huang Shan shrugged slightly as she spoke, and looked at Chen Yang, “What can you do to promote the business at once?”

“Heh, heh,”

Hearing this, Chen Yang couldn’t help laughing dryly, pointing at her and said, “I think you’re all used to eating fat in one go before, and this steady way of development feels awkward, right?!”

Huang Shan raised her eyebrows, leaned back on the back of the chair, kicked off her shoes and retracted her legs, found a comfortable position to nestle in, then looked at him and said, “If there is a way, I can become fat in one go , Why do you want to raise meat slowly?

Besides, didn’t you say that the Internet is fighting for the first line of life, Tenpay can be regarded as an Internet company, and now there is Alipay, which has the largest market share. If we don’t catch up, how can we survive in the future A foothold in the market? “

Chen Yang pursed his lips, looked at her with a slight smile, turned his head to look at Zou Rong, and tilted his head towards Huang Shan, “Give it to her.”

“okay,”

Zou Rong quickly wiped the paper and wiped her hands, got up and ran to the back of the desk, took out a document from the drawer, then came out and handed it to Huang Shan,

At the same time, he smiled and said, “Sister Shan, this is Yang Yang’s dictation, I sorted it out, it took two days to finish it, and I’m going to give it to you.”

Huang Shan looked at the two of them curiously, took it and opened it, and suddenly raised her head to look at Chen Yang, “Are you ready?”

The content of this information is exactly the promotion plan of Tenpay.

Chen Yang dragged the fruit plate in front of her, grabbed a piece of dragon fruit and threw it into his mouth, and said with a smile without raising his head, “Iridescent International Bank entered the domestic market. Although it successfully obtained the license, it has the support of the Rainbow Group. , with a basic disk,

However, no matter in terms of the number of business outlets or the degree of trust in the market, they cannot compare with well-known domestic banks. Not to mention the first-tier banks, even the second- and third-tier regional banks are in the hearts of ordinary people. It is also more credible than Rainbow International Bank. “

Hearing this, Huang Shan nodded lightly, and said, “This is what Xiao Yu and I are focusing on. It is easy to rely on corporate customers to enter the domestic market, but if you want to expand the scale, you will have customers other than Rainbow Group, or even billions of natural people. Attracting customers, this is the difficulty we have to solve.”

Chen Yang raised his head to look at her, and said with a smile, “But now domestic banks are piled up like a mountain. There are several big state-owned banks in the first tier, a dozen or so banks in the second tier, countless third-tier, fourth-tier and even village and township commercial banks. There are small private banks established by local enterprises for financing convenience,

So many banks have already divided up the national commercial banking market. We want to grab meat from them, not to mention whether we can grab it.

Even if it is possible, who can guarantee that they will not jump over the wall in a hurry and resort to some dirty tricks? ! “

Huang Shan raised her brows, and said disdainfully, “Since it’s dirty, it’s not worth mentioning. What I care about is whether I can grab the market!”

Now she is really not afraid of this, the soldiers will block the water and the earth will cover it, whoever dares to play outside tricks, the Rainbow Group team is not vegetarian, and she is not even afraid of bringing the lawsuit in front of the leader.

“You have fallen into a misunderstanding of thinking. Why do you have to fight with others?”

Chen Yang wiped his hands with a paper towel, leaned back against the back of the sofa, looked at her and said, “I have repeatedly said that the market can never be finished, and those who know how to do the market can make the market better and better.” Big, you can find the market that others can’t see,

But for a person who doesn’t know how to do the market, if a large part of the market is handed over to him, it will only become smaller and worse, and the worse it will be, so there is a saying that it is difficult to make a big country, and it is even more difficult to defend the country.

It is not impossible to compete for the market, but it depends on the situation. The current situation is that there is obviously a large market in front of us, so why bother to compete with those people. “

Huang Shan pouted, “I’m in management, not in marketing.”

Then I opened the file, wanting to see how Boss Chen made the market bigger,

If anyone in the company saw her current appearance, I’m afraid their glasses would be shattered.

After a few glances, Huang Shan suddenly raised her head, “The market you mentioned is on the Internet?”

Chen Yang shrugged and said with a smile, “Why do you think I must buy Tenpay and leave 49% of the shares for Goose Factory?”

He pointed at Huang Shan with a smile, “The payment platform is worthless at all. You can spend hundreds of thousands and find a group of engineers to make it. What is valuable is the application scenario and the people who use this platform!”

After a pause, Chen Yang looked at her and said, “It is not difficult for Rainbow International Bank to gain a foothold in the country, but to expand its business and make itself a second-tier or even a first-tier big bank, it needs to find a way to do it from other aspects. To find ways to,

And the vast Internet space is a vast virgin land,

Although Alipay now occupies a large market share, they have a big disadvantage, that is, they only use Alipay as a payment tool at present, and they have not given full play to the advantages of the payment platform at all.

And this is our chance,

The real Internet payment platform is definitely not just a payment tool, but also a virtual financial mall,”

He said and pointed to his head, “Remember what I said at the time, don’t let your thinking be limited, all the business of offline banks can be moved to this payment platform, allowing banks, insurance, Financial institutions such as securities have become product suppliers of payment platforms,

And the opportunity of Rainbow International Bank lies in this,

So, you just said that Rainbow International Bank wants to strengthen its relationship with Tenpay. In fact, there is no need to do anything else. It sorts out all the businesses of Rainbow International Bank, changes them, and provides them to users in the form of Tenpay. This is best link,

In other words, Tenpay is a financial purchaser, and Rainbow International Bank will be its largest supplier, so as to provide the most comprehensive financial services to network users. “

Huang Shan nodded slightly, and looked down at the documents again, “Collect and pay, pre-authorization without card, credit card application, fast payment, gateway payment, uh, identity verification and real-name authentication?”

Chen Yang took a sip from the teacup and explained, “Do you not need to verify your identity or verify your real name when you apply for a bank card or credit card online?

There are also some website registrations that also require real-name authentication. We can sign agreements with these websites to provide them with real-name verification services.

As long as the customer completes the real-name authentication on Tenpay, they can pass through with one click, which saves a lot of time and cost for both the customer and the website. “

“understood,”

Huang Shan nodded, continued to turn back, then raised her head and looked at him puzzled, “Why is there still Jingdong’s promotion plan?”

Chen Yang’s eyelids drooped, “I’ll talk about it after reading it.”

“Oh,”

Huang Shan leaned on the sofa, held the materials and read them carefully, looking very seriously. After a while, she let out a long breath, put down the materials, looked at Chen Yang and said, “You can still play like this?”

“Why not?”

Chen Yang said with a smile, “With our financial support, Jingdong has developed rapidly in the past two years, but its reputation is limited to a few big cities. Even consumers in many second-tier cities have never heard of this website.

This is certainly not enough,

Therefore, we need a big battle to completely open up the reputation of Jingdong, and establish the concept of Jingdong’s authentic, fast and preferential products in the hearts of consumers.

The best way is to have a big online promotion, “

He pointed at Huang Shan and said with a smile, “Do you still remember that I once said that as long as the funds and plans are in place, I can create a festival even if there is no festival?!”

Huang Shan put her hand on her forehead, grinning and laughing, “Why don’t I remember, in fact, I remember a lot of what you said, but knowing it is one thing, how to use it is another thing, I feel that I am old I can’t keep up with your thinking, “

As he spoke, he raised the information in front of his eyes, “Double Eleven E-commerce Festival? Hehe, there is also the rain of red envelopes during the Spring Festival Gala,”

She put down the materials again, looked at Chen Yang and said, “This Spring Festival Gala is raining red envelopes, do you want to shoot a short video advertisement, especially to introduce how to use it?”

In 2009, smart phones had not yet been popularized. Although Damai’s smart phone shipments had exceeded 100 million units, 50% of them were sold abroad to earn foreign exchange.

Even with the addition of other smart phones, the current number of smart phones in China is about 80 million

Among them, 50 million are users of Damai, 15 million are users of domestic mobile phones of Hongmeng Alliance, and the rest are foreign brands such as Apple, Nokia, and Sanxin.

This is quite a lot. According to the forecast of international communication-related research institutions, the global smartphone shipments this year will be around 250 million units.

Therefore, in this case, more than 70% of mobile phone users in China do not know how to use smart phones, so there is no way to download Tenpay and grab the red envelope rain of the Spring Festival Gala.

Chen Yang stretched out his hands and rubbed his face, looked at her and said with a smile, “Darling, I’ve written the plan here, do you need me to say the rest?”

Huang Shan curled her lips, turned her head to look at Zou Rong, “You are such a cute man!”

Zou Rong nodded approvingly, “I think so too.”

“Fine,”

Huang Shan looked at the information in her hand, then took out a pen from her bag, and wrote on it, “The function development of Damai mobile phone and Tenpay app to grab red envelopes, operation of advertising shooting, um,”

She suddenly raised her head and looked at Chen Yang, “What do you think, how about we also have a rain of red envelopes at the Jingdong Double Eleven E-commerce Festival?”

Chen Yang squinted his eyes and thought for a while, then said, “It’s fine, it’s fine, just treat it as a warm-up for the red envelope rain in the Spring Festival Gala, but,”

He said and pointed to Huang Shan, “You have to sign the advertising agreement for the CCTV Spring Festival Gala first, otherwise the old horse is not a vegetarian, and it’s hard to guarantee that he won’t find a way to cut off his beard.”

At this time, Lao Ma had already begun to think about the entire Ari business system. Before that, his business focus was basically on the b2b platform Ari Baba. Even after Taobao became popular, He also admitted that it was a beautiful accident. As for Alipay, in his eyes, it is a tool to solve the trust problem of online shopping, and it has no other function.

It was from this year that the growing e-commerce industry, as well as the booming demand for online payment for various Internet products, made him really pay attention to this small tool, and in the future, he will separate it and establish a separate An Ant Financial.

But in this life, with Chen Yang’s spoiler, he first threw out a few Internet development theories in advance, and then bought Tenpay. As long as the old horse is not stupid, he will definitely stare at the follow-up development of Tenpay.

If he sees something good to learn from, it’s hard to guarantee that he won’t learn from it and overtake on a curve.

After all, in the current online payment market~www.mtlnovel.com~ Alipay is the largest share, no matter what, the feeling of being surpassed by the latecomers is not good.

The most important thing is that the market valuations of the industry’s No. 1 and No. 2 in the industry may differ by more than ten times, or even dozens of times. This is absolutely unacceptable to him.

Therefore, whether it is to keep the number one in the industry or the gradually recovering Ari stock price, he must stabilize the market.

Hearing Chen Yang’s words, Huang Shan nodded first, then her heart moved, she looked at him and said with a smile,

“Jingdong’s Double Eleven e-commerce festival is an impact on Alipay’s e-commerce business, and Tenpay’s red envelope rain is another challenge to Alipay’s market position.

That being the case, why don’t we play bigger! “

Chen Yang looked at her and blinked, “How do you want to play?”

Huang Shan smiled, “Boss, boss, I guess you must have forgotten that besides Jingdong, there are several e-commerce companies under our Rainbow Group!”

In other words,,,..version. 】

Uh,

Chen Yang blinked, he really forgot about this, he only remembered Jingdong in his mind,

Look, this is the difference between the first in the industry and the latecomers. Even if they are under the same company, the small ones are not taken seriously.

But that’s not a problem,

He looked at Huang Shan and said, “Of course I remember, but I’m too lazy to write it up. If you didn’t include those e-commerce companies in the promotion of the Double Eleven E-commerce Festival, I would despise you very much.” Bar!”

Shan Huang,

Then he looked at Zou Rong, “When did your man become like this?”

Zou Rong blinked blankly, looked at her, then at Chen Yang, then turned to look at her, “My husband has been like this all the time, what’s wrong?”

Huang Shan slapped her eyes, then sighed, put on her shoes and went out, “Bye bye.”