Recreation Starts From the Heartbeat - Chapter 383
On the side of Cang Qiong Game Company, they happily announced their new game revenue last month.
Not surprisingly, the game circle was shocked.
The melons in the hands of the melon eaters all fell to the ground and smashed into pieces.
“The revenue in the first month on the shelves exceeded 100 million. Does anyone know what level of achievement this is?”
“I don’t know what level it is, I only know that this is very good.”
“With a monthly revenue of over 100 million, it can be considered a big company in the entire game industry, right?”
“Before, “Plants vs. Zombies” was so popular, and it was only 10 million to 20 million in the first month. “Defend Carrot” and “Angry Birds” are not as good as the former. The three games in August are also at the threshold of 10 million yuan. Wandering around, this time it soared directly to 80 million… very strong.”
“I thought that a game of “Happy Xiaoxiao Le” could generate revenue of over 100 million, but it turned out to be only 80 million…”
“Upstairs, you use the word ‘cai’ very well.”
“I also thought that the revenue would be over 100 million at least, because many of my colleagues are playing this game, and everyone has added friends to compete to see who can break through the fastest…”
“Compared to “Plants vs. Zombies”, I think “Happy Xiaoxiaole” is Tang Su’s pinnacle work.”
“It can be said that it is a masterpiece.”
“Who said that Boss Tang’s new game couldn’t work? Stand up and be beaten.”
“The first month’s revenue was 120 million. That’s not counting the three games of “Plants vs. Zombies”. In the future, Boss Tang will continue to make new games. The annual revenue will exceed ten digits. It’s just around the corner.”
“Damn it! Before you know it, has Boss Tang grown to such a level? My influence on him still stays in “Heartbeat Cabin”…”
“I can’t even dream of “Heartbeat Cabin”. My former amateur guests are now earning over 100 million a month…”
Netizens were amazed and talked a lot.
…
If it is said that these netizens are just eating melons and passersby’s shocked faces, when people in the mobile game industry learn about this, their shock is beyond words.
How can “Happy Xiaole” be compared with “Plants vs. Zombies”?
When the three games “Plants vs. Zombies”, “Defend Carrots”, and “Angry Birds” were launched, they followed the omni-channel route. At that time, dozens of small domestic channel platforms all had these games.
Under this premise, the three games have achieved extremely high results, and Tang Su, a newcomer in the game circle, has become a first-class designer with little fame in the industry.
On the other hand, “Happy Xiaoxiaole” was put on the shelves through a single channel such as “Sky World”, but it achieved good results that the three games could not have combined at the beginning.
More than powerful?
As people in the industry, they are very aware of the disadvantages that the company is facing today. If the company continues to cooperate with these channels, the first month’s revenue of “Happy Xiaoxiaole” may reach more than 200 million…
But even under the premise of full of disadvantages, “Happy Xiaoxiaole” still brought more than 80 million revenue to the sky game…
Looking at the words “accumulated revenue of 125 million in October”, colleagues felt a little dazzling.
“Tang Su has really become a first-class designer this time.”
“It used to be said that he was lucky, but no one would dare to say that in the future.”
“I suddenly understood why the three games in August were all niches. Tang Su didn’t take those three games to heart at that time, and was just used to pave the way for “Happy Xiao Xiaole”, he didn’t care Any doubts from the outside world, he seems to be silent, and he is already ready to bomb.”
“It’s really Wang Zhai. As soon as “Happy Xiaoxiaole” came out, those distributors probably couldn’t sit still.”
“I heard some time ago that the channel dealers are planning to unite and isolate the sky game and let the other party take the initiative to beg for mercy… tsk tsk tsk, now it’s good, now the sky game is completely strong, and the ‘sky world’ has also been directly promoted to a major channel, I see who they are I can still sit still.”
“According to the information disclosed by Cang Qiong Games, the daily active users of ‘Sky World’ has exceeded 50 million. Among all game channels in the mobile game circle, it can be ranked in the top five, which means that if Tang Su wants to participate If there is a battle for channels, it will immediately become the top five giants…”
“This is too scary. Who would have thought that a casual mobile game would have such power?”
“It’s not just the game’s credit. If it wasn’t for the publicity plan that people spared no effort in, “Happy Xiaoxiaole” would not have achieved such good results…”
“For example, that particularly active and diligent brand spokesperson?”
“It’s really nice to have a big star girlfriend. I can’t envy this kind of thing.”
“Before Tang Su invited me to work as a designer at Cang Qiong Company. I was too lazy to agree at that time. If I go now, I don’t know if he will agree…”
“After this battle, the company’s valuation in the capital market must be at least tens of billions…”
“Ten billions…Fuck, our company has been developing for more than ten years now. When we talked about financing last month, people were only willing to give more than one billion. Why is the gap so big?”
“The gaming industry is actually a very realistic circle. As long as a game is popular, it will immediately become a favorite in the eyes of capital, and if you can make seven or eight profitable games in a row, you can even make that kind of game. A very profitable game, then you are the father of capital…”
“Just like the current Cang Qiong Game Company, if nothing else happens, those capital institutions and channel dealers probably won’t be able to sit still…”
The colleagues sighed repeatedly.
Last month, they were still bad-mouthing and looked at Cang Qiong Game Company with a pessimistic attitude. They felt that Tang Su made a wrong move.
As a result, in the blink of an eye, the market valuation of others has exceeded 10 billion, and it has truly become a big company in the industry.
Don’t look at the fact that it has only been established for a year and a half, but the overall strength of the company has far exceeded more than 90% of the companies in the game industry. Even some so-called old manufacturers have to look up to this new company.
At this moment-
A lot of people have already moved their minds and thought that it might be a good choice to work for the Sky Games Company.
There are also many game designers who have received invitations, and are already considering whether to change jobs to develop in the sky.
In the past, Cang Qiong Game Company, although they thought it was quite powerful, they would not consider this kind of thing, but now it is different.
They have a top five operating platform in the mobile game circle like ‘Sky World’, and, if nothing else, the company will soon renegotiate with the channel parties. At that time, the new games under the company of Sky Games will be launched. You can still go the omnichannel route…
They joined Sky Games at this time. If they can negotiate an ideal contract, they may earn more money in the future than they do now.
Of course-
It’s not just about how much money you make, but also… word of mouth!
Unlike those companies that only look at revenue and capital efficiency, Cang Qiong Game Company attaches great importance to word-of-mouth, and it can even be seen from the profit model of these games that they value word-of-mouth far more than profit.
If you join this company, then maybe you can make some really good games instead of trying to make money by playing skin-changing games every day…
For many young designers with ideals and aspirations, dreams are particularly important.
…
And at the same time.
“My phone was about to blow up.”
Zhang Yuning said helplessly: “Some people asked me to drink tea, some people asked me to eat, some people asked me to drink with me, and some people asked me if I wanted to play together… Maybe I really need to find an assistant.”
With the popularity of “Happy Xiaoxiao Le”, Cang Qiong Game Company has become a sweet pastry in the eyes of capital institutions, and Zhang Yuning, who is in charge of the company’s foreign affairs, is in a state of pain and happiness at the moment.
He felt that if he was so busy, it was definitely a rhythm of exhaustion.
Therefore, it is best to find an assistant to share the work.
“You can look for it if you want. Anyway, you are in charge of the personnel department.”
Tang Su said casually.
“…”
Zhang Yuning didn’t bother to pay attention to him and changed the subject: “Do you know what the highest financing price offered by those capital institutions is now?”
“Looking at the way you’re deliberately trying to whet your appetite, you know it must be a very scary number.”
Tang Su thought for a while and asked, “Eleven digits, is there a two in front?”
That’s the bottom line of 20 billion.
“how do you know?”
Zhang Yuning was stunned for a moment, and shook his head somewhat dullly: “It’s boring, I guessed it so quickly.”
“Does anyone really dare to pay 20 billion?”
Tang Su blinked, and was a little surprised by this: “If that’s the case, ask people if they are willing to package and acquire them. If they are willing, we will sell the company directly, and then we will be financially free.”
If the other party is really willing to buy it, he will not hesitate at all.
“Are you thinking of farting?”
Zhang Yuning was speechless: “Even if someone buys it, the premise must be that you, a top designer, are firmly tied to the company and used as a horse for them. Do you think they are fools? Are you smart?”
“…”
Tang Su shrugged: “Since capital is unwilling to package acquisitions, what else is there to talk about? Is financing? We made more than 100 million last month, and we are still doing longevity games. Plus “Miracle Warmth” Warm”, if we negotiate with the channel dealers again, the monthly income will not be less than 200 to 300 million in the future… There is really no need for financing.”
Zhang Yuning was silent.
He is very aware of Tang Su’s personality. This guy has never had great ambitions, and he has no plans to play hegemony games in the gaming circle.
Those capital institutions don’t give a market valuation of 20 billion. Even if they give 50 billion or 100 billion, Tang Su is too lazy to pay attention to the other party… Because this is really meaningless to him.
To put shackles on his body for something he is not interested in, Tang Su can’t do such a thing.
“Financing and acquisitions are all rejected, and we show our attitude.”
Tang Su said lightly: “If you want to cooperate with our Cang Qiong Game Company, then I am very welcome, but if you want to put shackles on me and let me work for them, let them roll away before I get angry. …
You should hurry up and hire an assistant to come here, then communicate with Xu Jinyang, think about how to bargain with the channel negotiators, and do everything possible to suppress their fees… This is the first thing.
The second thing, I am going to do a large-scale online game next, and I may develop mobile phone, computer, and console at the same time, so you need to help me dig some related talents as much as possible.
The third thing, I negotiated with TangTang to rent the office building downstairs. You can communicate with us about the rent. We can’t suffer… ah, no, we can’t take advantage of it, we have to show the momentum of a big company.
The fourth thing, the company has grown, and it is far from enough to have me as a designer. You can find a way to recruit some designers to come over, and specifically ask me to mention it to you in the previous meeting…
If you have nothing to do, you can go to work now. ”
With that said, Tang Su waved his hand casually.
Like chasing flies.
Zhang Yuning: ? ? ?
Are you so polite?
Lao Tzu is the vice president of the company, not your personal assistant.
“Oh, right.”
Tang Su took a sip of coffee and frowned slightly: “Our Cangqiong Game Company will soon become a big company. As the boss, how can I drink such cheap instant coffee? Go and buy some equipment and materials, and I will buy them in the future. Freshly ground.”
“…”
Unable to bear it any longer, Zhang Yuning just spoke.
Seeing that Tang Su had put down the cup, picked up the documents on the table and looked at it, he said lightly, “I suddenly have an inspiration now, and I have to think about the design ideas of the new game. Remember not to let people come in and disturb me.”
“…”
Zhang Yuning was silent for a few seconds, then stood up and turned to leave.
If he continued to stay, he would probably be blown away by this guy.
I also make freshly ground coffee. There are so many things to do from day to night.
Do you really think you have much credit?
Well…
Well, the credit is indeed not small.
…
Mid-October.
Qiong Game Company negotiated smoothly with the distributors.
The original commission of more than 60% has been directly reduced to 20%, because the company has a firm attitude and plans to make ‘Sky World’ a top channel, in order to avoid being robbed of customers by Tang Su’s continuous new games. , so the channel dealers can only make compromises.
“Launch these five recent games to omni-channel, which will certainly reduce the competitiveness of ‘Sky World’ and make our own platform stagnant, but because of this, we can get very rich benefits through omni-channel , which is more beneficial for the future development of the company.”
Tang Su said: “Because we dig those excellent designers in the later stage, we all need strong sales resources to support us… In the long run, it is more important to give up a small part of the interests and reach reconciliation with channel dealers and capital institutions. beneficial to our development.”
Zhang Yuning and Xu Jinyang both nodded.
Their ideas are almost the same as Tang Su, they all think so.
“Also, the contract doesn’t stipulate that we have to put all our games online, and it doesn’t stipulate that we have to treat all games equally.”
Tang Su smiled and continued: “We can keep some of the more interesting niche games, or some of the later DLC gameplay, all on the ‘Sky World’ side, and at the same time do more Activities such as investment and competition, and at the same time make ‘Sky World’ the most orthodox community of Sky Games… In this way, we can still operate and develop our own platform slowly.”
“It makes sense.”
Zhang Yuning nodded thoughtfully.
“Then do we need to open up the ‘Sky World’?”
Xu Jinyang asked.
What he means is whether it is necessary to make ‘Sky World’ a platform like a channel, allowing games from other companies to enter here.
“J.”
Tang Su shook his head: “This can certainly increase our revenue in a short period of time, but in the long run, the harm will outweigh the benefits, which will make the ‘Sky World’ lose its due characteristics and competitiveness… Moreover, instead of taking our precious Resources are shared with other game companies, why can’t we dig more designers and set up more game production teams to maintain our philosophy and style?”
“Okay, I understand.”
Xu Jinyang nodded, not surprised by this.
Although Tang Su looks very Buddhist on weekdays, likes to be lazy, and likes to leave a lot of work to others to do, but as the helm of the company, what he does is still very qualified. The short-term high interests are overwhelmed, and he prefers long-running water to fishing.
This is also the most different place between Sky Games and other game companies, and it is also the real reason why they can have such a high reputation in the game circle and can make ‘Sky World’ so successful.