Salted Fish’s Self-help Strategy - Chapter 1073
Joining a scam is a very sharp method of Karma Leek in the past two years, which has caused countless people who wish to embark on a shallow entrepreneurial path to suffer losses of more than 100,000 yuan.
The reason why joining the scam is so popular with the sickle hand is precisely because of Karma’s ruthlessness and precision, even the starting threshold is six figures. How cool is this knife going down.
Even Xue Jianhua once gave Chu Yuanxi a particularly creative proposal for joining milk tea. With a well-off future scale and the Pakistani people’s ability to create online celebrity marketing events, starting milk tea franchising is simply flying in the sickle, which can increase the company’s annual revenue by about one billion, which is extremely impressive.
It’s a pity that Chu Yuanxi was ruthlessly rejected, which made Xue Jianhua’s lofty ambition difficult.
Companies need to emphasize tonality, just like the Pakistani people did not sell “good things” back then. At that time, someone inside the Pakistani people asked why we are so popular on Douyin, why not sell it? In the second half of 2018, isn’t the title of the most popular short video tapes on Douyin “This is the XXth good thing I bought on Douyin”? How cool is the Ba people doing this?
The problem is that if you sell all good things, the Ba people will be regarded as Taobao shop owners by users, with no tonality, and it will be very difficult when you want to move to a higher level in the future. For example, fans don’t recognize that you are a game player. Seeing that you develop games and leave messages, hurry up and find something good for us. How can we publicize this to fans?
In popular terms, it is called the user’s mind is not controlled.
Joining is the same. Karma Leek’s type of franchising is characterized by its inability to serve him. It is the first to collect money. When the money is collected, it is agreed to provide one-stop service. Franchisees only make money. In the end, most of them become one-stop fines. Most of the price is higher than that of Taobao, the only valuable is the authorized use of the brand. But the paradox is that big brands usually have high entry barriers, and it is not easy for grassroots to join in.
Luckin’s franchise plan is the more popular one. At least the franchise fee is not charged, but the threshold is also very high. For chain stores like 724, the franchise threshold and cost are benchmarks in the convenience store industry, and the strength of franchisees is extremely detailed.
Now that the well-off milestone 6 is coming to an end, it’s time to put the franchise on the agenda.
Starting to join is certainly a huge supplement to the well-off ecology. In fact, in Chu Yuanxi’s view, charging the initial fee itself is a very sinful thing. It’s just that the law of true fragrance makes it impossible for him to refuse. Did not see that Ruixing, who does not charge the initial fee, has blew himself up?
Like Xiaokang, the overall structure that does not use online e-commerce but relies heavily on online traffic is already very Internet-based, and at the same time it also plugs in straws for offline traffic acquisition, that is, stores one by one.
For the original Luckin, franchise stores can greatly increase the density, which is very important to make the story more round and more reasonable. For a well-off society, it is not just a matter of increasing density, but also taking advantage of the trend to solve the problem that many regions of the country are not in operation.
The way of playing well-off is qualitatively different whether there are stores in the area where you can consume. To open a franchise is the act of inserting straws all over the country. With the help of franchisees, it helps well-off to improve the ecosystem of healthy coins, and there are fresh self-raising points. The area is to share part of the pressure, and if there is no problem, it is solved. As a result, the straws still have to pay Xiaokang, which is really embarrassing.
Therefore, I will set a price of 150,000 a year.
In fact, the only problem for franchising is that the well-off society must stop subsidies first, at least a large part of the subsidies, that is, health coins can only be opened after successfully completing the detoxification work. This needs to control the minds of users, so that users will be accustomed to “coupon subsidies” in the past to “health currency subsidies” in the future.
But the secret is that health coins are not subsidies.
Otherwise, the franchise can be opened long ago, and there is no need to wait until milestone 8. It is nothing more than opening a few flagship stores in the cities where you plan to open the franchise, and coding the structure of logistics and warehousing. Milestone 5 will have enough ability to do this.
Of course, when we waited until Milestone 8 to do another round of financing, it was a smooth sail, and Milestone 5 was to promote growth.
is the ticketing system that is slightly different from the original world. This time Chu Yuanxi must learn a lesson and go beyond the cat’s eye-catching ticket-style commercial ticketing and directly develop a ticket stub verification system. This job is relatively simple, and it is the most appropriate in terms of risk level and actual effect. It is equivalent to “inviting” users to go to the theater to watch a movie, but when discounting, you must download the Xiaokang APP to register, and you can enjoy the well-off society. The structure of the whole story of the big movie.
Commercial ticketing must be done. Chu Yuanxi commented that he was unwilling to do heavy manual labor and had no determination to spend money to pave the ground, but this matter was well-off. The well-off ground team does not mention the top few in the country, at least there is a fighting capacity, and one day in the future, it will be transformed into a movie ticket commercial team one by one cinema chain.
After all, a certain part is a pure Internet company, and the proportion of well-off labor-intensive is already very high, and it is considered a middle and veteran to walk on the ground. What needs to be considered is when to seize the opportunity to do this. The order is the issue. .
Of course, these things no longer need Chu Yuanxi to grasp everything personally. Well-off is already a big business. R&D has a research and development system. When there are few product lines, it is characterized by flexibility. When there are more lines, it will naturally be strictly implemented. At least some product lines that are not particularly important can be completely let go.
There was a famous joke called Bill Gates and Stephen Elop said “Go and buy me a Nokia”, and Elop really went to get Nokia back to Gates. Although this joke laughs at Nokia, it can also be understood as entrepreneurs have reached the state of whatever they want.
When a certain party decided not to do commercial ticketing, the reason was that movie tickets did not make money. This is true, but electronic ticketing is a strategic business and an important unit in local life. Even if these are ignored, commercial ticketing also has the attribute of channel control, which is equally powerful after it is done.
movie tickets are actually like users’ online time. People only have 24 hours a day. One more hour is spent in the Toutiao app, and one hour less in the Penguin department. The user’s demand for watching movies is also dynamically balanced. Buy one more in Xiaokang, and one less in Maoyan and Taopiao.
But obviously commercial ticketing needs to wait until Xiaokang has enough users before entering. At present, “I’m Serving” has finished, so let’s finish this matter first.
and “I Serve” are the movie “The Enemy of Rome” by DreamWorks. Chu Yuanxi was very excited to hear that DreamWorks was completed on schedule, but it was a pity that he was not able to watch it as a movie for the time being. The next task for the Pakistani people is to submit for trial. As long as I have passed the trial, there is no problem, and the rest of the job is to run a roadshow.
As a result, before the start of Milestone 7, Chu Yuanxi was suddenly picked up by his cousin Li Shen.
“Brother, you must save me this time!”
“What’s wrong with you?” Chu Yuan Xixin said that Li Shen hadn’t been a demon for a while, maybe the skill cooling time was over?
“I want to chase a girl, but I have no chance to meet her.”
“Oh, you forgot about your Huang Yun goddess so soon? You have found me right about this. Your brother has read countless women, no matter what the difficulty is, you can tell me her specific information quickly, yes Where’s the internet celebrity? I’ll go out and try the depth first, and then help you plan the plan.”
“What are you talking about? It’s a school girl from our school’s business school.” Li Shen posted a crash. jpg, “I have no chance to know her, as long as I know her, I believe I can do it!”
“From your school?” Chu Yuanxi was angry at the first glance. “What can you’have no chance’ to meet in your school? Are you mentally handicapped? You have no chance to create a chance, first go buy a flower, and then she must Waiting on the Jingluo, after arriving, he went straight up with Huamang in his mouth.”
“This method you said is not suitable for me at all, okay? Do you think I’m as rascal as you? Besides, how come I haven’t seen you recklessly?”
“A gentleman is fine. First, find her to talk to her classmates in the dormitory. It’s better to have troubles. Then, don’t you just have a friendship or something? Isn’t this done by people?”
Li Shen first made a crying face, and then said: “What you are talking about are routine operations. Brother, now 2020 is almost over. Your method before 2011 has been used badly 800 times, okay? Who still eats this set of girls now? What I asked you to help is very simple!”
“Just tell me.”
“Doesn’t your well-off have the function of a community group? I tell you my account and her group, you let me stop by and then keep me. Or you can simply change my position, Let me turn around anyway. Simple?”
“My stupid Odoudou, although you are ugly, you are as beautiful as you think!”
Chu Yuanxixin said it is thanks to our fine social tagging!
Kangkangqun slices according to location, although most of the time it is consistent with the real community, but it is not completely. For example, when encountering a relatively large community, it needs to be artificially refined. For example, in the Datiantongyuan of the imperial capital, it is normal for the bus to go seven or eight stops before going out. There is a community of one million people, and no group can carry such a large division. Even the divisions of East N and West M are still too large. Big.
Similar to the campus, some smaller campuses can maintain a population of more than 10,000, which can be barely strengthened into one. However, after the education reform, the universities in the Kingdom are running wildly, and 10,000 people are far from satisfying. .
Therefore, university campuses are usually divided into several districts.
Kangkangzhong groups cannot be random strings. Since the main focus is social hashtags, the only ones with inconsistent tags are to temporarily join other groups through the “invite-stop” function. This can effectively prevent all kinds of malicious marketers from damaging the community environment, and also absorb the advantages of WeChat over QQ, which is clean.
Although the WeChat group is also very noisy, based on the tonality of WeChat, people in the same group are relatively more likely to know each other, and even if they don’t know each other, it is easy to find the same attributes. The composition of the QQ group is usually very messy, unless it is a disciplined group, such as a work group.
Kangkang group is cleaner than WeChat group. Those without the same label will be cleaned up by the AI group leader on time even if they come in. For this reason, Chu Yuanxi is even willing to endure a certain degree of inconvenience to users. There is no perfect rule on the Internet. If there is, it is perfect at a certain moment. It cannot be forever. In other words, a trade-off must be made.
This choice put Li Shen out! Are you a boy who wants to locate in a girls’ dormitory? Chu Yuan Xixin said that how much data did we have to pay to figure out the male and female dormitories in campuses across the country? Campus has always been the most difficult place to engage in hashtag socializing! You might as well have a **** reassignment surgery, directly transgender, and you can say anything!
As a result, Li Shen stopped doing it: “Isn’t this just your background data movement? How difficult can it be?”
“Difficult or not, but we can’t afford to make such a mistake, okay? If this kind of mistake comes out, we don’t do our work, the overwhelming public relations manuscripts. What are you doing? Are you still thinking about coming to the only boy in a girls’ school? Kind of drama? By then, the stars will hold the moon?”
Li Shen, who was said to have been in his heart, immediately denied Sanlian!
I only heard Chu Yuanxi say: “But are you sure that your goal is to use Xiaokang as well? I’m not talking about going to Xiaokang pure shopping.”
“Use it, she has all the city treasure stores in our school. She has to build one storey for every store that can be built. I wanted to build the same store with her, but found it meaningless. Hey brother, You can give me some health coins.”
“I can’t approve this. I can’t get it myself. Health coins will never be issued empty. There was no time to send them during the test. Give up. Change a better mobile phone. It is more efficient to mine coins. “
Li Shenxin said that this is too bad! “Brother, can you show the location and movement of others on your map? It’s the same as the live spot map in “Harry Potter”?”
“It can be, but we will definitely not show you the location of others without their permission, so this function is very tasteless. You old people can ask yourself, you have to work hard if you want to love.”
Li Shenxin said, what qualifications do you have to say such things? It sounds like you have paid something?
Just listen to Chu Yuanxi said: “In addition, I use the power of the president to give you a piece of news. Given that the person you want to chase is addicted to a well-off society, we will soon launch an embedded game called “Demon City”. You can concentrate on playing Now, try to stand out in your school so that she should notice you. Is this suitable for you?”
“Hey, this is fine!” Li Shen began to pat his thighs on the Internet.
“In addition, let me reveal a little bit more, this game is best for gang warfare, just like the game that was popular when we were in middle school. It is called “Legend”, right?”
“If it’s a brother, come and kill me?”
Chu Yuanxi let out a long sigh, saying that the children nowadays regard this as a legend. “No, you’ll know after playing it anyway, it’s better to fight in groups.”
“Okay, if my mother asks me why I failed my subject, I will say you taught me.”
Embedding the game in the super APP is actually a good solution because the game is very sticky to the user. Pinduoduo has a special say in this aspect. There are at least three games hidden in the APP, which is definitely a wonder in e-commerce.
The key is that Pinduoduo’s gaming experience is actually pretty good. “Duo Duo Ai Eliminate” effectively combines the user stickiness of eliminating games and the magic of Pinduoduo coupons, and it actually creates a time black hole effect that makes users want to stop.
However, the embedded game in Xiaokangli is not inspired by Pinduoduo, but a milestone plan set early in the morning. The subsequent adjustment is nothing more than what game and how to do it. Compared with the city treasure, the game attribute of “Wonder City” is more pure, the main content is killing monsters, of course, it is also a map AR game based on LBS.
This game is relatively simple to say, that is, monsters are randomly generated in the player’s game map, which is the same as the refreshing monsters in the “Legend” map. The player treats the monsters as brothers and slashes them up. If it must be divided into categories, it can be called an LBSRPG game. Compared with other RPGs, the biggest feature is that the map is a map of the real world.
Specific to the well-off game, not only will the monster drop explode equipment, but also have the opportunity to explode coupons.
Health currency detoxification cannot be done overnight. There must be a process. This process is a process of controlling the mind. Only when the mind is controlled can the cost be controlled. Otherwise, it seems that the cost is controlled but the user is lost.
In addition to simple monsters, there are other activities and gameplay in the game, but there is no copy and plot. In other words, Chu Yuanxi’s analogy with the legend is very appropriate ~www.mtlnovel.com~ What she wants is simplicity and directness.
games are not loved by everyone, especially middle-aged and elderly people, so this function can be said to be designed specifically for student parties and migrant workers. These two large-scale groups of people are disadvantaged areas of the well-off society. To make a super APP, it is necessary to categorize users and launch different products to stimulate activity or stimulate new growth.
It may be that changing to another product manager will give rise to other ideas, but for Chu Yuanxi, that’s just enough. These two groups are Xiaokang’s weaknesses, but they are the Xiaokang CEO’s strengths. After ten years of dealings, what can we do without a game?
And the reason why Chu Yuanxi kept reminding Li Shen to pay attention to teaming up to fight is actually a feature of LBSRPG games, but there is almost no real LBSPRG in China. Pokémon can’t be counted at all, so it’s a game. Gaowan may not be able to get to this point quickly.
The real LBSRPG is that the monster will chase the player in the real map of the virtual world until the player escapes from the alert area, instead of waiting for the player to go over and fight; if the player boarded the game and started riding or driving, it reached the destination Later, I will find myself walking all the way to death, the tombstones all over the field and the equipment explodes, and the sadness flows back into the river.
Therefore, the habit of team combat can effectively avoid all kinds of embarrassment.
This feature went live on October 16, but Chu Yuanxi didn’t have time to go live as a mascot personally. He had to stare at the productization of the VR end of “Rome”.
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