Since 2000 - VChapter 53: : Where to go QQ
The negotiation with Google ended without a hitch, and it wasn’t even a negotiation at all, at most it was a round of afternoon tea worth $100,000, and Google’s representatives didn’t even drink plain water.
This talk does not seem to have caused any waves in the long river of history, but perhaps, it has quietly changed the fate of many people.
Maybe 3721, maybe Baidu and Yisou, or even Google.
Zhou Hongyi boarded the return flight, and although this trip to the United States disappointed him, he may not despair.
He is a fighter, and the situation is far from exhausted. He may be seen in China’s search market forever, perhaps ten years later.
The current status of Huaxia Internet is like this, many people are struggling, no one knows who will fall first, and no one knows what to do tomorrow.
Edong welcomed a guest, this was Ma Huateng’s first visit to 168.
Compared with 168’s popularity at this time, Tencent’s current situation seems to be a little difficult, and Xiaoma is far less eye-catching than later generations.
Feeling the hot work scene in the 168 company, a trace of envy appeared on Xiao Ma’s face.
The number of registrations of Tencent QQ exceeded 100 million last month, which should have been a good thing, but Ma Huateng was not happy at all.
I don’t know since when, another instant communication tool UC suddenly appeared on the market, and it is expanding at a rapid speed.
Originally, the gap between the two sides was still very large, but since two months ago, UC has suddenly exerted its strength.
In addition to numerous overwhelming advertisements, UC also launched the pioneering model of rowing and singing. This novel model quickly attracted a large number of young netizens, and the number of UC registrations quickly climbed to 50 million.
This made Ma Huateng feel a deep crisis.
After years of exploration, Ma Huateng has long known the importance of QQ to Tencent. If QQ falls, Tencent will become a worthless company.
So at this moment, Ma Huateng needs to find a new way of thinking to seek a breakthrough, and in his mind, Lin Feng has always been the spokesperson of the Internet’s avant-garde ideas.
“Summer on the Han River is as hot as Shenzhen.” Looking at Ma Huateng, whose forehead was covered with fine sweat, Lin Feng smiled and helped him make a cup of tea.
Compared with Lin Feng’s calmness, Ma Huateng is indeed like an ant in a hot nest, restless, as if he is walking on the edge of life and death at any time.
There was a hint of bitterness on the corner of Ma Huateng’s mouth. Compared with the weather, the heat in his heart was the source of suffering.
Lin Feng smiled slightly, then looked at Ma Huateng and said, “In my opinion, your problem is easy to solve.”
Ma Huateng’s eyes lit up, he quickly raised his head and looked at Lin Feng.
Lin Feng continued with a smile: “It’s obviously a wrong decision for you to charge for registration. For this alone, you have turned away countless prospective customers.”
Ma Huateng smiled bitterly.
Why haven’t you considered this question yourself?
It’s just that registration fees have now become one of Tencent’s major revenue sources. If you give up rashly, the company’s financial problems will get worse.
Although Lin Feng spent tens of millions of dollars to acquire Tencent’s shares, in fact, the amount of investment that Tencent has received since its establishment is only a few million dollars.
The long-term poverty-stricken life has made Ma Huateng develop the habit of careful budgeting. Otherwise, Tencent may have long disappeared in the wave of the Internet.
Looking at Ma Huateng’s expression, Lin Feng smiled.
“Jin Huan’s abandonment of registration fees will make Tencent lose a part of its revenue, but grabbing users is more important than making money. Besides, I don’t ask Tencent to help me make money now.”
Ma Huateng’s mouth jumped.
You are standing and talking without back pain.
168’s wealth and wealth naturally do not see this small amount of money, but Tencent is different.
“Tencent has been in a state of barely balancing revenue and expenditure for a long time. You know this. If we miss a part of our revenue, our capital chain will soon break.” Ma Huateng explained in a low voice.
“It really doesn’t work. You can refinance. It’s not cost-effective to give up long-term prospects for immediate benefits.” Lin Feng looked at Ma Huateng and said.
“Financing?” Ma Huateng was stunned for a moment, and then a warning flashed in his heart.
Lin Feng now owns 40% of Tencent’s shares and is already Tencent’s largest individual shareholder. If Tencent raises funds again, Lin Feng will undoubtedly have the priority to increase capital.
Thinking of this, Ma Huateng firmly denied this plan in his heart.
Although Lin Feng has shown enough trust and respect for the founder team headed by him since investing in Tencent, he still does not allow an outsider to occupy the control of Tencent.
Looking at Ma Huateng’s expression, Lin Feng smiled meaningfully.
“In fact, this problem can be solved without financing. Free does not mean that you can’t make money, and maybe you can earn more than charging.”
“Oh?” Ma Huateng suddenly became interested.
Lin Feng put down the tea cup unhurriedly, looked at Ma Huateng’s hot eyes, and said with a smile, “Mr. Ma, if you think my legend is free, can I make money?”
“Legend is free?” Ma Huateng exclaimed.
Legend is a gold-sucking monster with an annual profit of more than one billion, how can it be free?
Ma Huateng felt that Lin Feng’s joke was not funny at all.
Lin Feng looked at Ma Huateng and said seriously: “In the Huaxia market, free has always been the most sought-after situation by users. Any good product, as long as it is labeled as a fee, will soon be abandoned by users.”
Looking at the thoughtful Ma Huateng, UU reading www.uukanshu.com Lin Feng continued: “Free is a trend in the future, don’t look at Legend’s current charging model can bring huge benefits to 168, but with the competition It will become more and more intense, and the charging model will eventually be eliminated, and the last thing that will survive will be free products.”
Ma Huateng pondered for a moment and said, “But if it’s free, what can the legend bring you? I believe that no company will spend huge financial resources to run a game that can’t bring benefits to itself.”
Lin Feng smiled and nodded.
“I’ve been thinking about that too lately.”
After speaking, Lin Feng got up and took out a piece of paper and handed it to Ma Huateng.
Ma Huateng quickly took the paper handed over by Lin Feng, and couldn’t wait to read it.
A circle is drawn on the paper, and the words “Free Games” are written in the circle.
There are straight lines extending outwards around the circle, and there is a small box at the end of each straight line, and the name of each profession is written in the box.
“Virtual item trading, virtual item attributes increase, VIP customer privileges, game peripherals…” Ma Huateng looked at Lin Feng in confusion.
This picture drawn by Lin Feng was somewhat incomprehensible to him.
Lin Feng smiled and said: “Virtual item trading is very simple, that is, the equipment in the game can be purchased through RMB, and the same is true for attribute increases. VIP customer privilege refers to treating users differently. Users who purchase VIP have some small privileges, such as the ability to Free choice of in-game outfits and more…”
After listening to Lin Feng’s introduction, Ma Huateng gradually fell into contemplation.
That picture is Lin Feng’s exploration of the future development direction of the game. After Lin Feng’s explanation, Ma Huateng feels that this is indeed the future direction of the game.
“Since the game can adopt this mode, can my QQ be okay?”