Super Marshal - Chapter 1178
With the popularity of the Chinese Super League in recent years, major clubs have started a crazy money-burning mode.
As the core competitiveness of the Chinese Super League, foreign aid has undoubtedly become a key area for clubs to burn money.
The introduced stars are getting bigger and bigger, and their value is rising steadily. In the past, they were only digging people from the South American league, but now they are turning around to compete with the top European leagues and even the giants. The courage of the Chinese Super League can be seen.
Many fans describe the crazy investment of the Super League teams as brainless money-burning, but as everyone knows, this is nothing at all in the European League. It can even be said that it has long been accustomed to it.
I won’t talk about it in the ancient times. In recent times, when Gao Han was coaching Chelsea, he started the crazy money-burning mode. As a result, he helped Chelsea establish the status of the Premier League giants. The subsequent rise of Manchester City and Paris Saint-Germain also came from Because of crazy money-burning signings, this in itself is the law of the professional league market.
The players themselves are not stupid. They also know how to analyze the pros and cons. People go high and water flows low. They also know it very clearly. Even if they are young, they don’t know how to calculate, but their parents and relatives are behind them. Brokers, no one is a fuel-efficient lamp, they would be unclear?
The same conditions and treatment, they will not hesitate to choose the rich, and even prefer the poor conditions and treatment, they are willing to go to the rich.
As a late starter club, if you want to catch up with the giants, there are only two ways to go. Either burn money, sign crazy, use higher transfer fees and higher salaries to attract players, and use profits to make up for status and influence. Either it is to insist on youth training, but now that the Bosman Act has passed for two decades, it is difficult to rely solely on youth training.
is like Chinatown. This is the only living legend that has relied on strong youth training in the past two decades to gain a firm foothold in European football, step by step from the lowest level of leagues, and reach the top of Europe.
But everyone knows that the most core competitiveness of Chinatown today is Gao Han.
It is precisely because of the high-cold eyes that Chinatown can send away the core players again and again, but it has cultivated more and better stars again and again, and the overall strength has not decreased but increased.
But there is only one high and cold, and the miracle of Chinatown cannot be copied.
Therefore, if other latecomer clubs want to catch up, burning money is the best shortcut.
This is true for clubs, and the same is true for a national league.
Once upon a time, the Turkish, Ukrainian and Russian leagues have also started the money-burning mode, rushing to compete with the five major leagues. This suddenly increased their influence in the European league. The Russian league is currently ranked sixth in UEFA. Only slightly behind the Ligue 1 league, behind Portugal and Ukraine are also in hot pursuit.
Instead, the traditional Dutch, Belgium, Czech and other old leagues that were once famous in European football have gradually disappeared over the years. The reason is the rapid progress of Russia and Ukraine.
This is true in European football and the same is true in Asian football.
The Chinese Super League has become extremely popular in recent years. It is already the most influential league in Asia, and the competitiveness of Chinese Super League teams in the Asian region is constantly improving. These all rely on crazy money-burning investments.
Many people say that the Super League teams have suffered serious losses. They feel that the owners of the Super League teams are all fools, in order to cater to the government and leaders. But everyone does not know that there are people doing business with heads-ups. Who is willing to do business at a loss?
The overall thinking of the current Super League teams is very clear, that is, they would rather lose money and start the market first. As long as the market rises and the football enthusiasm of the domestic people rises, making money is a matter of minutes.
Do not believe?
Looking at domestic variety shows and reality shows, they are all gold-sucking behemoths. Any sponsorship is worth hundreds of millions at every turn. It is also very popular and in short supply. In addition to sponsorships, major TV stations and Internet platforms are all rushing to grab it. , Squeeze his head to send money.
In contrast, the Chinese Super League is a unique top league in China. This is a natural golden sign. Compared with those domestic variety shows and TV dramas, the schedule is very long and there are many matches. This is simply not too attractive, OK?
As long as this golden sign can be operated, as long as it can be used in the domestic football market, let alone surpass it, as long as the sponsorship income of the Super League can reach the grade of variety shows and TV shows, how many times will it be now?
How much potential can be tapped in this?
Gao Han’s Chinatown has a cooperation with Hengda. He once discussed this issue with Hengda’s boss Xu. He told Gao Han very sincerely that investing in a football club in China is still a very cost-effective business. Why do you say that?
He gave Gao Hanluo a list of statistics. At that time, he was in charge of Hengda for five years and invested less than 2 billion yuan, less than 400 million yuan per year. However, the sensation caused by Hengda brought his company The increase in brand influence is simply several times, or even dozens of times the investment may not be able to achieve.
He had a sentence at the time, which impressed Gao Han very deeply.
“We are all living in the age of advertising, and we have long been accustomed to all kinds of soft and hard advertising. In this case, if you want to promote a brand solely by advertising, it is not too difficult. Even in many cases, let it be How much money you put into it and how good a team you build, it’s hard to push it.”
“But football is different. It is inherently unique. If you stick to it, it can bring you up.”
Gao Han never felt that he was a piece of material for doing business, but Boss Xu’s truthful words inspired him, and he began to realize that he used to look at problems this way from the perspective of a businessman.
And if combined with the state-owned enterprise holding the Beijing team, willing to sponsor Beijing Chinatown with a huge five-year contract of one billion yuan, it will undoubtedly further citing the true words of Boss Xu.
The Chinese Super League in the next few years is bound to usher in rapid development. Regardless of the high cold and Lin Guoping, everyone agrees that it is still the best time to enter the Chinese Super League.
As an old saying in the insurance industry, it was either five years ago or now.
But after taking over the Beijing team, how to manage it next is also a question.
People’s big consortium can of course burn money unscrupulously. They treat the money invested in the club as advertising and gain eyeball effects, but for Gao Han, they can’t do that, because he simply can’t afford it.
Since I can’t afford to burn, I can only follow another mode and stick to the youth training.
With the current Chinese football environment, foreign aid is still the core competitiveness of a Chinese Super League team. Even if Beijing Chinatown wants to adhere to the youth training, it is still imperative to introduce foreign aid.
The key is, what type of foreign aid should be introduced?
This is a learning.
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“We currently have five foreign players in our team, two Uzbekistan internationals, Krimets and Sergeyev, you will definitely not be unfamiliar.”
As soon as Xiang Tianming’s voice fell, Gao Han laughed. He just played a game in Tashkent and both players appeared.
“Brazilian midfielders Ralph and Augusto, of which Augusto was the main midfielder of Brazil’s national team for the America’s Cup in 2016, scoring two goals in three games.” Xiang Tianming said with joy. .
Augusto is the main midfielder of the Brazilian national team. In the America’s Cup, Brazil played a total of three games. He failed to qualify in the group stage and was knocked out desperately, but this did not affect Augusto. The performance of the support.
is only in the Beijing team, but Augusto does not seem to be as brilliant as the Brazilian national team.
“There is also a Turkish striker international Ilmaz. He is currently the top scorer of the Turkish national team. He performed well in the European Cup in 2016, but Turkey also stopped in the group stage.”
It can be seen that the strength of these foreign aids is very good.
“What did Bergeristan and Van Gaal say?” Gao Han asked concerned.
Next, he will meet with Soriano and Begiristan, and at the same time contact Van Gaal. He needs to figure out the other’s ideas first, combine some of his own ideas, and finally discuss a plan.
“Begiristan believes that the team should stick to the general direction of youthfulness and try to maintain a stable lineup. After all, it is not a good thing to be too hasty, but there are too many foreign aids and no AFC matches. It must be reduced.
Gao Han nodded slightly. Foreign aid is too expensive and the salary is high, so there is really no need to waste it.
“What about Van Gaal?” Gao Han asked again.
Xiang Tianming showed a helpless expression at this time, shaking his head and sighed, “I heard people say that Van Gaal’s temper is not very good, but after several contacts, he found that his temper was okay, but he was too slippery. ”
“What do you mean?” Gao Han was very strange.
Van Gaal is slick? If you say this, who will believe it?
“When we asked him for his opinion, he directly asked us to ask you, saying that he absolutely believes that you can build a reasonable and competitive team for him, just like you formed for Pochettino and Zidane. Like the team.”
Gao Han almost couldn’t beat the **** when he heard this. Oh my god, is there still such a head coach?
has always been Gao Han as a shopkeeper, but now…
This dead old man presumably calculated him before retaliating against himself and sent him to Beijing, which caused him to be photographed by a media reporter. He directly cooked rice and cooked rice, and got on the train before making up for the ticket.
Seeing Gao Han’s deflated appearance, Xiang Tianming felt a happy revenge in his heart.
So you have such a day too!
“By the way, Mendes also sent someone a player profile, saying that it was a rookie carefully selected by their agency, and put it in the back file bag. You can take it and see for yourself.”
Mendes has made a lot of money in the Chinese Super League over the years. Many Chinese Super League teams have signed in to South America and Europe through his operation. This time Gao Han acquired the Beijing team. It is also strongly supported.
According to Gao Han’s plan, foreign players must be younger. There are three reasons for this. One is that the risk is small and it is suitable for a small business such as Gao Han. It follows the old path of the rise of Chinatown. The second point is that there are young players with potential. Playing in the Super League for a few years, and then transfer out when the strength is mature, but also take the opportunity to make a fortune.
This is also the current positioning of Gao Han for Beijing Chinatown.
But more importantly, for Van Gaal, mature players may not be easier to use than young players. The reason is simple. Young players are like a blank sheet of paper, which makes it easier for him to instill his own tactical ideas and ideas.
This is also the reason why many mature players resisted him when Van Gaal was coaching in the past few years.
Since Van Gaal has acted as the hand-handling shopkeeper, Gao Han naturally can only take over the job.
After taking the file bag from the back row, Gao Han took out the player information sent by Mendes, and first scanned it hastily, filtered it with fiery eyes, and had a general idea in his heart, then turned it in and took a closer look.
When he returned home, Gao Han exhaled heavily and looked at Xiang Tianming with a smile.
“We found the treasure this time!”…
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