Super Tycoon - Chapter 885

　　 X5’s hot sales, let Zhiduoxing mobile phone once again win the first quarter sales champion. Not just sales, but also sales and even profits.

　　 The sales gap between Zhiduoxing mobile phones and Samsung mobile phones did not continue to widen. Samsung also launched two cheap entry-level smartphones, but another South Korean mobile phone giant LG, the decline is very obvious.

　　Two years ago, LG was one of the top five in the global mobile phone market. This year, it seems that even the top ten will not be able to enter. It is reported that LG intends to adjust its mobile phone business, or even sell it, and is seeking buyers in the market.

　　 However, Google, which acquired Motorola’s mobile business, did not perform well, and many companies hesitated. LG can’t do it by itself, can we make money if we buy it?

　　 So the potential buyers, only those colleagues. Naturally, it is a desperate price reduction among peers. Many technologies have their own, and there is no need to buy from LG.

　　 And they don’t need LG’s brand, they want to promote their own brands. The dual-brand strategy is actually not very good. At present, the development of dual-brand in the mobile phone industry, only Lianxiang is not bad, but also because they have the support of the Chinese market.

　　 Zhiduoxing Group has also launched the phone watch under the brand of Wenquxing, which focuses on the children and the elderly market, but the performance is average, although there is no loss, not much can be earned.

　　However, after asking a few young stars to endorse this year, sales have increased, but it is only in the Chinese market, and other markets are still not good.

　　After Motorola was acquired by Google last year, many people said that Google will revitalize this business. After all, they also got the right to use the brand for five years.

　　Google’s software is also very strong. It has launched a lot of mobile phone application software. This time, it should be a good combination of its own system and hardware.

　　 But the reality has given Google a slap in the face, they can not sell in the North American market, similar to Motorola’s previous performance.

　　Although Google has not let sales continue to decline, but if such a year of sales of 20-30 million units, where is worth their tens of billions of dollars to buy ah.

　　 I heard that Google is looking for buyers. They plan to sell some of the acquired factories and hardware businesses. In the future, mobile phones will be found in foundries, and the design department and R&D department will be retained. Others will be gone.

　　 Google also felt that it was pitted by Motorola. Motorola’s brand value was not so high. Their wrong judgment would make Google’s profits in recent years fill in, and even cause a lot of losses.

　　 In order to acquire Motorola, Google also issued some additional shares, and the founder’s share ratio was also diluted a lot, but it did not make money.

　　 As soon as May arrived, it was the golden week of the Huaxia market. LG Huaxia branch announced that their mobile phone business will withdraw from the Huaxia market after the end of the second quarter.

　　 The reason is very simple. In April, LG mobile phone sales in the Chinese market were 160,000 units. So big a mobile phone manufacturer, but the sales volume is so small, their salaries in the China branch are not enough, let alone other expenses.

　　 This year LG didn’t even put any ads in the China market, it was really running out of money, and there was no hope. The rise of China Mobile’s mobile phone industry is too fast, and the cost of parts has also risen fast. Coupled with their previous decision mistakes, they chose to support Microsoft systems, which is not popular in China.

　　Everyone else uses the Zhiduoxing system, and it is more convenient to transfer data between each other. The Microsoft system always feels slow and gets stuck easily.

　　 Many people say that LG will withdraw from the Chinese market, and they will certainly regret it, and they think it will be more difficult to enter again. But Zhang Yang did not think so, LG’s other investments in China, but did not lose.

　　 For example, the real estate such as the office buildings LG bought in Huaxia was very cheap. After 2008, the real estate prices in Huaxia skyrocketed, especially in first- and second-tier cities.

　　 LG’s building prices haven’t risen much, they just can be sold to supplement LG’s operating losses in the Chinese market.

　　 And LG just said that the mobile phone business withdrew from the Chinese market, they also have monitors, computers, printers, speakers, refrigerators, televisions, air purifiers, water purifiers, screens, mobile flashes, batteries…

　　The product lines of LG Electronics and LG Appliances are very rich, far exceeding Zhiduoxing. This is also a common business strategy for many large companies, relying on brand effects to make more products.

　　Every possible ranking is not particularly high, but it is enough to make money. When a certain product declines faster, they can completely give up, not too much impact on the company’s revenue.

　　 Not to mention LG also has chemical products, such as medicine, cosmetics, care products, etc., which are also selling well.

　　 But in any case, LG’s fist product mobile phone is indeed in full decline. Withdrawing from the China market this time, we may withdraw from other markets next year.

　　After LG announced, Chang Ni also announced that the mobile phone business completely withdrew from the Chinese market. For the sales of less than 100,000 units that month, it is not worth them to develop a Chinese version.

　　 If LG didn’t announce it first, Chang Ni might have to stand still and continue to lose money.

　　After these brands were announced, there was also an independent brand on the Chinese side that announced that it was going to be sold, which was the once beautiful Jinli. Because their bosses misappropriated funds, the company’s capital chain was broken.

　　Not only has to pay the bank’s high interest, but also the supplier’s payment ~www.mtlnovel.com~ the advertiser’s payment, dealers and retailers are also closed to account.

　　 This also shows how important a good decision maker is to a company.

　　 I heard that Jinli’s business, ZTE is ready to buy, of course, the price will be very low. ZTE is planning to acquire Jinli’s brand as well, but the factory will lay off employees.

　　 And this wicked person, ZTE still doesn’t do it. He wants Jinli Enterprise to lay off its own employees and then decide to buy it, saving them their backpacks.

At the end of the second quarter, news came from the North American market that BlackBerry’s 4G smartphones were extremely poorly sold. Their market was robbed by the Motorola brand controlled by Google, and neither of them was full.

　　 If it is not a political axe and so must purchase mobile phones of their own companies in North America, I am afraid they will perform worse. Even if it is not 4G, BlackBerry sales will not exceed three million units this year.

　　 Even with 4G, BlackBerry will not exceed 10 million units this year, it will be completely over.

　　Zhang Yang looked at the market’s sales statistics. Except for Samsung, it seems that there really is no opponent with some threats. Lian wanted to stabilize the third in the industry, but it was too far apart in terms of sales and profits.

　　’S former competitors fell down one by one, but Zhiduoxing went forward bravely and continued to advance. The sales of functional machines have fallen seriously again, and smart phones will completely replace them!

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